Digital Marketing Specialist

Location: Muscat, Oman

Type: Full-Time | Hybrid (Office + Remote Work)

Industry: Digital Signage, Event Tech, Interactive Experiences

Company: White Wall Digital Solutions – whitewall.om (website and Instagram)

About Us

At White Wall Digital Solutions, we’re reshaping how people experience spaces — from digital signage in retail to immersive event technology and interactive brand activations. With clients like Oxy, OQ, Omantel, and Takaful Oman Insurance, we deliver high-impact tech and content that drives awareness, engagement, and growth.

We’re looking for a Digital Marketing Specialist who is both strategic and hands-on — someone who can take our marketing to the next level with data-driven campaigns, sharp content planning, and a deep understanding of digital trends.

Your Role

As our Digital Marketing Specialist, you’ll be responsible for driving inbound leads, building our digital brand, and supporting sales with compelling content and campaigns. You’ll work closely with leadership and design teams to align strategy with execution across multiple channels.

Key Responsibilities

• Plan and execute digital marketing campaigns across social media, email, and web
• Manage content calendars, schedule posts, and analyze performance metrics
• Drive website traffic and optimize for SEO and conversions
• Develop and manage email campaigns and WhatsApp updates to partners/clients
• Collaborate with design team to produce engaging content (graphics, videos, reels, carousels)
• Track KPIs and prepare weekly/monthly performance reports
• Support marketing for product launches, events, and client activations
• Maintain and evolve the company website, landing pages, and analytics tracking
• Assist with paid ad campaigns (Meta, Google, LinkedIn) as needed

Requirements

• 1–3 years of experience in digital marketing or content strategy
• Strong understanding of social media platforms, content formats, and best practices
• Familiarity with SEO, Meta Ads Manager, Google Ads, and basic analytics tools
• Experience with email marketing tools (Mailchimp, HubSpot, or similar)
• Excellent copywriting and content planning skills
• Experience in 3D modeling (SketchUp, Blender, or similar) — especially for retail kiosks, exhibition booths, or event layouts
• Bonus: Experience working in events, tech, or B2B industries
• Bonus: Canva, Figma, or video editing tools
• Fluent in English (Arabic is a plus)

What We Offer

• Competitive salary based on experience
• High-growth, creative work environment
• Opportunities to lead campaigns from concept to execution
• Diverse projects across corporate, retail, and government sectors
• Access to cutting-edge tech and digital products in a scaling company
• Room for growth into team lead or strategy roles

Job Type: Full-time