Digital Marketing Specialist

• Campaign Management: Plan, execute, and manage digital marketing campaigns across multiple channels, including email, social media, content, and paid advertising (SEO/SEM).
• Content Creation: Create and optimize engaging content for various digital platforms, such as blog posts, social media updates, and website copy.
• Website and SEO Optimization: Improve website structure and content for better search engine rankings and user experience, and perform keyword research.
• Performance Analysis: Use tools like Google Analytics to track marketing metrics, analyze campaign performance, and report on key performance indicators (KPIs) and return on investment (ROI).
• Audience Engagement: Monitor and engage with the online audience, manage social media interactions, and maintain a consistent brand message.
• Collaboration: Work with other teams, such as design and sales, to coordinate marketing efforts and ensure brand consistency.
• Market Research: Conduct market research to identify target audiences, trends, and new growth opportunities.

Common skills

• Search Engine Optimization (SEO) and Search Engine Marketing (SEM)
• Social media marketing and management
• Content creation and marketing
• Data analysis and reporting
• Email marketing
• Project management
• Strong communication and collaboration skills

Job Type: Full-time

Pay: ₹18,629.53 - ₹25,000.00 per month

Work Location: In person