Digital Marketing Specialist

Job description:Job descriptionPLEASE NOTE: ONLY CANDIDATES WITH SOLID UAE REAL ESTATE EXPERIENCE WILL BE CONSIDEREDJob Title: Digital Marketing Specialist Location: Dubai, UAECompany Overview: MHM Real Estate is a prominent real estate firm based in Dubai, specializing in luxury residential and commercial properties. With a strong presence in the local market since 2011, we pride ourselves on delivering exceptional service and unparalleled expertise to our clients.Position Overview: As a Digital Marketing Specialist , you will be responsible for developing and implementing comprehensive digital marketing strategies to enhance the online presence and drive lead generation for MHM Real Estate. This role requires a deep understanding of SEO techniques, digital marketing trends, and the Dubai real estate market landscape.Key Responsibilities:

• Develop and execute SEO strategies to improve visibility, rankings, and organic traffic.
• Conduct keyword research and optimize website content and property listings.
• Manage PPC lead generation campaigns on Google Ads and Meta Ads.
• Create and schedule social media content to grow brand awareness and engagement.
• Execute Email and WhatsApp marketing campaigns to nurture and convert leads.
• Collaborate with the content team to produce SEO-friendly blogs and marketing materials.
• Monitor performance using Google Analytics, Search Console, and SEMrush.
• Coordinate with developers to implement SEO and technical improvements.
• Track KPIs, prepare reports, and analyze competitor activity in the Dubai real estate market.
• Work closely with the sales team to align marketing efforts with business goals.

Qualifications:

• Bachelor's degree in marketing, communications, or a related field.
• Proven experience as an SEO & Marketing Specialist in the Dubai real estate industry 4 years.
• In-depth knowledge of SEO techniques, including keyword research, on-page and off-page optimization, and technical SEO.
• Proficiency in tools such as Google Analytics, Google Search Console, SEMrush.
• Experience managing PPC campaigns on Google Ads and social media platforms.
• Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions.
• Excellent written and verbal communication skills, with the ability to create compelling content for different digital channels.
• Creative thinking and problem-solving abilities, with a proactive approach to identifying and addressing marketing challenges.
• Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.
• Knowledge of the Dubai real estate market, including current trends, regulations, and customer preferences, is highly desirable.
• Proficiency in Arabic language is a plus.

Benefits:

• Competitive salary commensurate with experience.
• Health insurance and other benefits as per company policy.
• Opportunities for professional development and growth within the organization.
• Dynamic, Diverse and collaborative work environment with a focus on innovation and excellence.

Application Process: To apply for the Digital Marketing Manager position at MHM, please submit your resume, along with a cover letter highlighting your relevant experience and qualifications, to hr.assistant@mhmrealestate.com. Only shortlisted candidates will be contacted for further evaluation. Join our team and be part of a leading real estate company in Dubai, where your skills and expertise will make a significant impact on our success!Job Type: Full-timePay: From AED7,000.00 per monthExperience:

• Real Estate: 4 years (Required)

Job Type: Full-timeExperience:

• Real Estate: 2 years (Preferred)

Job Type: Full-time