Digital Marketing Specialist

Role - Asst. Manager – Digital Marketing & Consumer Operations

Qualifiaction - Any Graduate

Expireance - 4 to 10 Years

Package - 5 LPA To 6 LPA

Location - Indore

Job Description

 Plan and execute digital marketing strategies to increase consumer acquisition, engagement, and retention.

 Manage performance marketing campaigns across Google, Meta, YouTube, Programmatic, and other

relevant digital channels.

 Strong execution of SEO, SEM, social media marketing, email marketing, WhatsApp marketing, and CRM campaigns.

 Collaborate with the branding and content teams to ensure high-quality creative and messaging for campaigns.

 Conduct competitive and consumer trend analysis to identify new digital growth opportunities.

 Responsible for consumer journey mapping, monitoring, and optimizing digital touch points (Website, Social, App, Call Centers, Chats, etc.).

 Edit and produce engaging marketing and consumer operation videos for digital platforms.

Skills

 Strong experience with Google Ads, Meta Business Manager, and other performance marketing platforms.

 Proficiency in analytics tools (Google Analytics, Data Studio / Looker Studio, CRM tools, etc.).

 Understanding of consumer operations, consumer tech platforms, and omni-channel support ecosystem.

 Ability to multitask and manage marketing and operations alignment smoothly.

Job Type: Full-time

Pay: ₹30,000.00 - ₹50,000.00 per month

Benefits:

• Provident Fund

Work Location: In person