Digital Marketing Specialist

A digital marketer is responsible for developing and managing online marketing strategies to increase brand awareness, drive website traffic, and generate leads. The role typically involves a blend of creative content production and technical data analysis across multiple channels such as social media, search engines, and email. Core Responsibilities

• Campaign Management: Plan, execute, and monitor digital marketing campaigns across SEO, SEM, social media, and email.
• Content Creation: Write and curate engaging copy, images, and videos for websites, blogs, and social media platforms.
• Performance Analysis: Use tools like Google Analytics (GA4) to track key performance indicators (KPIs) such as ROI, conversion rates, and bounce rates.
• SEO & SEM: Conduct keyword research and optimize website content to improve organic search rankings and manage paid advertising (PPC) budgets.
• Social Media Management: Manage company profiles on platforms like Facebook, Instagram, LinkedIn, and TikTok to foster community engagement.
• Email Marketing: Design and distribute newsletters and promotional offers to nurture existing customers and attract new ones.

Essential Skills & Qualifications

• Technical Skills: Proficiency in SEO/SEM, website analytics, and marketing automation tools (e.g., HubSpot, Mailchimp, Hootsuite).
• Soft Skills: Strong written and verbal communication, creative problem-solving, and the ability to manage multiple projects under tight deadlines.
• Education: Typically a bachelor’s degree in marketing, communications, or a related field.
• Certifications: Industry-recognized certifications from Google Ads, HubSpot, or Meta are often required or highly preferred.

Common Specializations

• Role Primary : Focus
• SEO Specialist : Increasing organic website traffic via search engine rankings.
• PPC Specialist :Managing paid ad campaigns and optimizing return on ad spend (ROAS)
• Social Media Manager :Building brand presence and community on social platforms.
• Content Strategist :Developing a comprehensive plan for high-quality, engaging media.
• Email Marketing Specialist : Using direct email to nurture leads and drive customer retention.
• Education : Marketing Specialist
• Experience : 2-5 years
• Language : Arabic , English , requirement
• Male Or Female
• send your cv to : waiscohr@gmail.com.sa

Job Type: Full-time

Pay: ﷼1.00 - ﷼2.00 per month