Digital Marketing Specialist

Key Responsibilities

• Plan and execute online marketing campaigns
• Manage social media platforms (Instagram, Facebook, LinkedIn, etc.)
• Run Google Ads & social media ads
• Improve website ranking using SEO (Search Engine Optimization)
• Handle email marketing campaigns
• Analyze performance using tools like Google Analytics
• Create or coordinate content (blogs, posts, videos)
• Track leads, conversions, and ROI

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Required Skills

• SEO & SEM knowledge
• Social Media Marketing (SMM)
• Content Marketing
• Google Ads & Facebook Ads
• Basic graphic tools (Canva, Photoshop – optional)
• Data analysis & reporting
• Communication & creativity

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Common Job Roles

• Digital Marketing Executive
• SEO Specialist
• Social Media Manager
• PPC / Google Ads Specialist
• Content Marketer
• Email Marketing Executive
• Digital Marketing Manager

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Qualifications

• Any degree (Marketing, Business, IT preferred)
• Digital marketing certification is an advantage
• Fresher or experienced candidates can apply

Job Type: Full-time