Digital Marketing Specialist

Company’s info

1. Since 2010 “Source Everest” has been providing Customer service, HR & Web-development services exclusively to a company (est. 2003) based in Denmark.

2. We operate with Scandinavian business values: transparency, structure, accountability, and long-term collaboration.

Contract & Stability

3. Long-term employment contract

4. Salary review twice per year, based on performance and growth.

Work Environment

5. Close collaboration with an in-house web development team.

6. Dedicated graphic designer provided for ad creatives and visual assets.

7. Continuous grooming in Scandinavian marketing mindset and standards.

8. Focus on data, structure, and sustainable performance.

Tasks

9. Plan, execute, and manage Google Ads (primary focus) and Meta Ads campaigns.

10. Own campaign performance from strategy to optimization.

11. Analyze results and continuously improve ROAS and lead quality.

12. Run structured A/B tests and implement data-driven learnings.

13. Track, analyze, and report KPIs using Google Analytics, Google Ads, and Meta Ads Manager.

14. Conduct keyword research and refine paid search strategies.

15. Support SEO initiatives (on-page optimization, keyword strategy, reporting).

Required Skills & Experience

16. 3+ years of hands-on experience with Google Ads and Meta Ads.

17. Strong analytical skills with a performance-driven mindset.

18. Proven experience with conversion tracking, GA, and optimization.

19. Working knowledge of SEO fundamentals (on-page, keywords, link building, reporting).

20. Experience with A/B testing and performance marketing tools.

21. Actively follows digital marketing trends and platform updates.

Personal Attributes (Essential)

22. Serious, committed, and reliable professional.

23. Result-oriented with clear ownership of outcomes.

24. Highly detail-focused and structured in execution.

25. Organized, disciplined, and deadline driven.

26. Creative thinker who can challenge assumptions and think beyond standard setups.

27. Comfortable working with Scandinavian expectations and communication style.

This role is for serious candidates only — individuals looking for long-term growth and accountability.

Working hours

28. 5-day work week with a min. of 40hrs per week.

29. Assigned 8-hour shift within bracket 12.00 till 02.00.

Workplace

30. Faisal Town, Lahore, Punjab.

Salary & Benefits

31. Above market competitive salary based on your experience & skill.

32. Free lunch & refreshments.

33. Performance-based Bonuses.

Job Types: Full-time, Part-time

Experience:

• Marketing: 3 years (Required)

Work Location: In person