Digital Marketing Specialist (Exhibition industry experience is a plus)

About Us:
We are a fast-growing events and exhibitions company committed to creating impactful experiences for our clients. To strengthen our brand presence and reach, we are looking for a talented Digital Marketing Specialist with full-spectrum digital marketing expertise.

Position Overview:
The ideal candidate will be responsible for planning, executing, and optimizing our digital marketing campaigns across all channels. This role requires a 360° digital marketing professional with strong experience in strategy, content, advertising, SEO, social media, and analytics.

Key Responsibilities:

• Develop, implement, and manage end-to-end digital marketing strategies.
• Manage company presence across platforms: Google, LinkedIn, Instagram, Facebook, YouTube, and TikTok.
• Run and optimize paid campaigns (Google Ads, Meta Ads, LinkedIn Ads).
• Conduct SEO & SEM activities to improve rankings and organic traffic.
• Create engaging content marketing strategies including blogs, videos, and email campaigns.
• Manage and grow social media channels, increasing engagement and followers.
• Track, analyze, and report on campaign performance using analytics tools.
• Lead marketing automation and CRM campaigns to generate qualified leads.
• Stay up to date with the latest digital trends, tools, and algorithms.

Requirements:

• 3–5 years of proven experience in digital marketing (preferably within events, exhibitions, or B2B industries).
• Strong knowledge of SEO, SEM, PPC, social media ads, content marketing, and email automation.
• Proficiency in Google Analytics, Google Ads, Meta Business Manager, LinkedIn Campaign Manager, Mailchimp/HubSpot (or similar).
• Strong creative and analytical mindset.
• Excellent communication and project management skills.
• Ability to work independently and deliver measurable results.

What We Offer:

• Competitive salary
• Opportunity to build and execute high-impact digital campaigns.
• Work in a creative, dynamic, and innovative environment.
• Career growth in a fast-expanding company.

How to Apply:
Send your CV and portfolio of past campaigns to [apply@impactmakersevents.com] with the subject line: Digital Marketing Specialist Application.

Job Type: Full-time