Digital Marketing Team Lead

Emenac is looking for young, energetic Dynamic & experienced Digital Marketing Team Lead for our office in Etihad Town Lahore, Pakistan.

S/He’ll be responsible for developing, initiating, creating and overseeing a long-term digital marketing campaign as well as spearheading short-term advertising and marketing solutions. We’re looking for someone with experience in copy-writing, art direction and social media who can expand our brand’s reach locally while increasing brand loyalty and awareness.

• Develop a website traffic plan and create goals and benchmarks to meet
• Generate monthly reports on our marketing campaign’s performance
• Optimise website and social media channels for SEO as well as usability
• Analyse key metrics that unit our website traffic and our service quotas
• Partner with in-house advertising and media specialists to increase marketing results
• Develop, evaluate and oversee the implementation of A/B testing protocols and procedures
• Manage all aspects of marketing operations, including key personnel
• Communicate with Management about marketing goals and results
• Experience of Re-marketing and Re-targeting
• Qualification and Skills
• Bachelor’s or Master’s Degree in Marketing or related field required
• 5+ years’ experience in B2B digital marketing and advertising
• Excellent grasp of social media and website metrics and best practices
• Demonstrable experience with email marketing, lead generation and SEO
• Advanced knowledge of HTML and CSS require
• Google Analytics Advanced
• Google Tag Manager
• Google Search Console
• International SEO Campaigns
• Knows how to run Paid campains and Ads on Social Media
• Knows how to run Campaign Manager and Google Adwords.

Job Type: Full-time

Pay: Up to Rs200,000.00 per month

Application Question(s):

• We are based in Etihad Town Lahore, can you travel there for work?

Education:

• Bachelor's (Required)

Experience:

• Digital Marketing: 5 years (Required)
• SEO: 3 years (Required)
• Team Management: 3 years (Required)
• PPC/Adwords Paid campaigns: 3 years (Required)

License/Certification:

• Digital Marketing & SEO Certifications (Required)

Work Location: In person