Digital Media Manager

The purpose of this role is to shape and deliver the Digital Marketing Strategy, managing key digital marketing channels and activities, reporting to either the Digital Media Director.

Key responsibilities:

Manages, executes and measures key digital channels, including Social Media, Website, Search and Email

Builds sharp, relevant editorial calendar to share across digital channels, ensuring regular beat of quality storytelling and real time content

Shares data-driven insights with immediate and wider teams, tracking customer journeys through our digital estate and optimising for conversion

Organises, builds and engages with powerful custom audiences that aligns with target audience segments strategy, including high clout influencers

Uses social media monitoring platforms, is the eyes and ears for crisis communications management on social media

Maintains all website content, including working Case Studies, Thought Leadership and Blogs, enhancing our searchability using SEO best practice

Manages and executes targeted email marketing strategy, optimising engagement and growth

Manages agencies/partners in optimising our Search and Paid Strategy and performance.

Desired properties:

*Completed university education or master's degree primarily in marketing, communication, advertising, media

* At least 5 years of professional experience in digital media planning

* High level of marketing, market, media knowledge

* Deep knowledge and application skills on all communication channels

*Acting with a high level of customer and service focus

*Good command of English

*Have good presentation skills

*Very good tool knowledge: Good use of both Microsoft Office and industry tools

*Attentive, fast and meticulous work ability

*Pro active work style