Digital Media Marketing Expert

Key Responsibilities:

• Develop and execute social media strategies aligned with the Intitute’s vision and goals.
• Manage all official social media platforms (Facebook, Instagram, LinkedIn, YouTube, TikTok, etc.).
• Create and oversee engaging content — posts, videos, reels, stories, and ad campaigns.
• Collaborate with the design and video editing team to ensure consistent and high-quality visuals.
• Plan monthly content calendars and marketing campaigns.
• Monitor analytics and insights to track performance and improve engagement.
• Handle paid advertising campaigns (Meta Ads, Google Ads, etc.) for lead generation and admissions.
• Manage online reputation and respond to queries, comments, and messages professionally.
• Stay updated on social media trends, tools, and algorithm changes.
• Coordinate with Branches to gather activities, pictures, and updates for social media posting.

Requirements:

• Bachelor’s degree in Marketing, Media, Communication, or a related field.
• Proven experience (2+ years) in social media management, preferably in the education sector.
• Strong understanding of Meta Business Suite, social media analytics, and ad management.
• Creative thinking and excellent communication skills.
• Ability to work under deadlines and manage multiple campaigns simultaneously.

Job Type: Part-time

Pay: From Rs35,000.00 per month

Expected hours: 24 per week

Education:

• Bachelor's (Preferred)

Experience:

• Digital Media Marketing: 2 years (Preferred)
• Social Media Marketing : 2 years (Preferred)
• Facebook Marketing Campaign: 2 years (Preferred)

Language:

• English (Preferred)

Work Location: In person