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Digital Media Planning Specialist

Istanbul, Turkey

At OneIngage, with our expertise in digital media, data, e-commerce, and digital visualization, we elevate the operational strength of brands both domestically and internationally to the highest standards. Adopting the "Think Borderless - Act Limitless" approach in every project, we aim to think and act without limits. We also position the strong corporate infrastructure and global reach provided by being a part of the Koç Group as a solid foundation.


We thinkborderless here. Working here, you will find new opportunities to excel in your role and challenge yourself every day, with a highly motivated team in a dynamic environment. We set our goals in the beginning of every year together with our colleagues transparently, so each of us are clear about our goals and more than willing to support & improve one another and our business during the year. We reward our colleagues in line with their performance and have a compensation policy accordingly.


Being a Koç Group Company employee, you will have;

  • Comprehensive Private Health Insurance Package
  • Koç Group Retirement Fund Membership
  • Koç Ailem Membership
  • Social Benefits Package or Flextra (Flexible Benefits)
  • Personal Accident Insurance
  • TokenFlex
  • Transportation Support
  • Different leave practices other than annual leave
  • Training Support such as Koç Akademi, Technical & Personel Development, Language


Job Description & Responsibilities:

  • Preparing digital media plans in line with the client’s KPIs,
  • Transferring the campaign management process to the team and following-up,
  • Reporting to the client about campaigns with the data analyzed,
  • Managing/conducting the operational processes of the clients’ digital campaign,
  • Monitoring and optimizing the performance of the campaigns in line with the KPIs of the clients,
  • Conducting the preparation process of media plans with the team and client,
  • Contributing to the digital media strategy of the clients with the team, benchmarking and researching for new ideas,
  • Taking an active role and following up the client's invoicing process,
  • Following trends and providing proactive suggestions to the client.


Required Skills & Experience:

  • Bachelor’s degree in Business Administration, Economics, Industrial Engineering or related fields,
  • Minimum 2 years of experience in digital marketing, (in media planning or marketing departments of agencies/brands etc.)
  • Fluency in English and advanced knowledge of MS Office programs,
  • Knowledge of digital media planning and buying processes,
  • Highly familiar with ads manager platforms (Facebook Business Manager, Google Adwords, Doubleclick etc.) and Google Analytics,
  • Strong technical knowledge of the tools used and the platforms managed,
  • Open for self-improvement, researcher and innovative,
  • A team player with excellent communication skills ,
  • Client - oriented, taking fast actions,
  • Strong planning, reporting and analytical skills.


6698 sayılı Kişisel Verilerin Korunması Kanunu (“ Kanun ”) uyarınca, kişisel verileriniz; veri sorumlusu olarak INGAGE DİJİTAL PAZARLAMA HİZMETLERİ A.Ş. (“ Şirket ”) tarafından belirlenen kapsamda işlenebilecektir. Kişisel verilerinizin Şirket tarafından işlenme amaçları konusunda detaylı bilgilere; https://www.ingage.media/uploads/Ingage_Kisisel_Verilerin_Korunmasi_Politikasi_129063e40e.pdf adresinde yer alan Kişisel Verilerin Korunması ve İşlenmesi Politikası’ndan ulaşabilirsiniz.

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