Digital Media Specialist - Internship

At Kaizen CPAs + Advisors & Your Payroll Department (YPD), we’re a people-first firm dedicated to helping businesses overcome financial challenges and achieve their goals. With decades of experience, we focus on practical, forward-thinking solutions that put people at the heart of everything we do.

Our work is guided by four core values:

• Own It: Take pride in solving problems and delivering results.
• Be an Ideal Team Player: Collaboration and support are key to our success.
• Make a Positive Impact: We’re committed to making a difference for our clients, team, and community.
• Embrace a Growth Mindset: Constant learning and evolving helps us grow—together.

At Kaizen and YPD, we prioritize the growth and well-being of our people. You’ll join a supportive team where challenges are turned into opportunities, and where your work truly makes a difference for our clients, the team, and your career. Join us and experience a people-first culture that values your success and development!

About the Role

Kaizen CPAs + Advisors is seeking a creative and motivated Digital Media Specialist Intern to help strengthen the digital presence of Kaizen and Your Payroll Department (YPD) through strategic social media management, podcast production, and online engagement.

This part-time internship (approximately 15–20 hours per week) provides hands-on experience for school credit and the opportunity to build your professional portfolio while contributing to real-world marketing initiatives. The internship also offers the potential for full-time employment upon graduation, based on mutual interest and fit.

What You’ll Do

As a Digital Media Specialist Intern, you’ll play a key role in shaping Kaizen’s and YPD’s digital presence. Your responsibilities will include:

• Social Media Management

  • Manage Kaizen & YPD social media platforms (LinkedIn, Facebook, Instagram, YouTube, and potentially TikTok).

  • Plan, create, edit, and schedule posts that align with company goals, campaigns, and seasonal themes.

  • Adapt blog content into engaging, platform-appropriate formats for social media distribution.

  • Track and grow engagement, followers, and reach across all platforms using analytics and reporting tools.

  • Personalize and distribute relevant posts to leadership’s personal accounts.

• Podcast & Video Production

  • Edit, optimize, and publish podcast episodes: Money Shift Podcast (bi-weekly) and Blood, Sweat & Business Podcast (monthly).

  • Manage Kaizen’s YouTube channel, including SEO tagging, thumbnails, descriptions, and overall quality improvements.

• Campaigns & Reputation Management

  • Execute quarterly Google Review campaigns to strengthen Kaizen’s online reputation.

  • Support promotion of conferences, classes, and speaking engagements before, during, and after each event.

  • Manage event and holiday posts, including pre-event announcements, live coverage, and post-event recaps.

• Website & Visual Content

  • Prepare and edit new hire photos for website and social media “Welcome” posts.

  • Maintain the Team Page with current staff information and professional images.

  • Ensure all visual and written content reflects Kaizen’s brand identity and tone.

• Strategy & Collaboration

  • Collaborate with internal teams to align digital strategies with company initiatives and events.

  • Provide insights and recommendations based on analytics and performance reports.

  • Stay current on social media trends and digital best practices to continually improve results.

Skills & Qualifications

• Currently pursuing a degree in Marketing, Communications, Digital Media, or a related field.
• Proficient in social media management and scheduling platforms (HubSpot preferred).
• Familiar with analytics tools and engagement tracking to measure content performance.
• Skilled in video and audio editing (Adobe Premiere, Audacity, or equivalent).
• Knowledgeable in SEO practices for YouTube and social media optimization.
• Strong creative storytelling and copywriting skills.
• Have an eye for branding consistency across images, graphics, and messaging.
• Highly organized, detail-oriented, and able to manage multiple platforms and projects.
• Collaborative, proactive, and eager to take initiative on new ideas.

Beyond the Job Description

• Maintain confidentiality, honesty, and ethical behavior in digital communications.
• Be proactive in finding creative ways to improve content engagement.
• Demonstrate initiative, curiosity, and a growth mindset.
• Be reliable to your team and meet deadlines consistently.
• Receive feedback with openness and use it to refine your work.
• Represent Kaizen with professionalism and positivity in all online content.
• Support Kaizen’s vision and values — Make a Positive Impact, Embrace a Growth Mindset, Own it, Be an Ideal Team Player.

Here’s a peek at what’s ahead as we get to know each other:

✨ Please note: Progression through each step of the interview process is based on fit and qualifications and is not guaranteed for all applicants. We kindly ask that you do not contact us directly regarding your application, as doing so may result in disqualification.

Apply: Submit your resume for review.

Phone Screen: If we think there might be a great fit based on your resume, a brief call with HR will be scheduled to learn more about you and share details about the role.

First Panel Interview: Meet with the hiring team to discuss your experience, skills, and alignment with our core values.

Assessments & References: Complete relevant assessments and provide professional references to help us get a full picture of your potential.

Second Panel Interview: A deeper conversation with the team to explore fit, expectations, and next steps.

Offer: If it’s a match, we’ll extend an offer and begin onboarding!

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Why Kaizen?

At Kaizen, we believe in continuous improvement — for our clients, our processes, and our people. You’ll join a collaborative team that values creativity, growth, and innovation. This internship is ideal for someone eager to gain professional marketing experience and see their ideas make a real impact.

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Perks of Being Part of Our Team ✨

Compensation: Starting at $19/hour, based on experience.

Benefits: We offer a competitive benefits package designed to support your health, well-being, and work-life balance. Benefits may include:

• Medical, Dental, and Vision Insurance
• Short-Term & Long-Term Disability and Life Insurance
• Cafeteria/Section 125 Plan
• Retirement/401(k): Employer match with 100% vesting on day one of eligibility
• Paid Vacation: Starting at 2 weeks, available for use from day one
• Paid Personal Time (PTO): 32 hours available to use from day one
• Paid Holidays: New Year’s Day, Memorial Day, Independence Day, Labor Day, Thanksgiving, the day after Thanksgiving, Christmas Eve (if it falls during the work week), and Christmas Day

Note: Benefits are subject to change or revocation at the sole discretion of the Firm.

Equal Opportunity Employer: Kaizen CPAs + Advisors is an equal opportunity employer. We are committed to creating a diverse and inclusive workplace, free from discrimination and harassment. We prohibit discrimination based on race, color, religion, age, sex, national origin, disability, genetics, veteran status, sexual orientation, gender identity, or any other characteristic protected by law. This policy applies to all aspects of employment, including recruitment, hiring, promotion, termination, leave of absence, compensation, and training.