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Digital Media Strategist - Associate Director / Director

Dubai, United Arab Emirates

ABOUT CONDÉ NAST

Condé Nast is a global media company, home to iconic brands including Condé

Nast Traveller, AD, Vogue, GQ, The New Yorker, Glamour, Vanity Fair and Wired,

among many others. The company's award-winning content reaches 88 million

consumers in print, 419 million in digital and 432 million across social platforms,

and generates more than 1 billion video views each month.


The company is headquartered in London and New York and operates in 32

markets worldwide, including China, France, Germany, India, Italy, Japan, Mexico &

Latin America, Middle East, Spain, Taiwan, the U.K. and the U.S, with local licence

partners across the globe.


Condé Nast Middle East is dedicated to producing high-quality, compelling content

that connects with the Middle East's most influential audiences. Our vision for our

workplace is one that is centred on transparency and respect and with values that

bring forward the best in all of us. We are committed to creating a culture where

diverse voices and perspectives are encouraged and respected, and where all

employees are equally supported in developing their careers — where people can

truly be themselves and achieve their best.


ABOUT THE ROLE

Condé Nast is seeking a Digital Media Strategist, who will collaborate and partner with the Sales, Marketing, Campaign Management, Finance, Data and Research teams with a goal of growing revenue for our portfolio of advertising products and services. As a Digital Media Strategist, you play a critical role in the team as a strong partner with Sales to create, execute and manage complex digital campaigns in your assigned advertising category. This role is critical to the success of our digital campaigns and is directly responsible for media planning, order booking, IO processing, post-sale campaign optimizations and facilitating billing and invoice generation. Your deep understanding of your clients’ business objectives, digital products and your analytical mindset will shape future strategies through data-driven insights and recommendations.


Key Responsibilities

  • Facilitate media plan creation, order entry in our order management system, campaign optimizations, deal reporting and billing.
  • Maintain deep foundational understanding of our digital ad products and capabilities (i.e. data, video, social, new products, etc). Partner with related teams (Marketing, Campaign Management, etc.) in all pre-sale efforts.
  • Create and maintain strategic, KPI driven digital media plans with budget summaries to track deal health.
  • Facilitate digital campaign trafficking, creative asset collection and delivery, pacing and optimizations and the managing of campaign reporting for clients in collaboration with Campaign Management.
  • Work with Sales in advising clients on the best ways to integrate our proprietary digital media offerings into their advertising and marketing programs.
  • Internally manage the fulfillment of client questions, respond to inventory and technical ad spec requests, traffic campaigns, troubleshoot issues, facilitate optimizations.
  • Execute campaign modifications, such as processing incremental spends, cancellations, and targeting or flight date revisions in order management system. Maintain a strong understanding of digital products and analyze campaign performance closely to recommend optimizations into digital placements that are exceeding performance.
  • Communicate directly with agencies, clients, internal teams and outside vendors as necessary on custom program implementation.
  • Partner with Campaign Management to assess risk and ensure full delivery on contracted goals optimized toward client KPIs.
  • Provide billable delivery data to ensure timely billing accuracy and drive invoice generation.
  • Contribute to campaign wrap decks by providing final campaign reporting and insights.


Essential Skills & Qualifications

  • Bachelor’s degree required;
  • Minimum of 7+ years of relevant professional experience, Sales or Account Management support in digital advertising preferred;
  • Well organized, strong attention to detail and solutions oriented;
  • Excellent oral and written communication skills with an ability to work externally facing with clients as well as internal teams;
  • Thrives in a fast pace, constantly changing environment; can adapt plans due to changes in client objectives, priorities or budgets while minimizing impact on project momentum;
  • Ability to multitask, prioritize and manage multiple deliverables and seamlessly transition among them in a fast paced environment;
  • Strong analytical skills and demonstrated ability to generate and present ideas and solutions;
  • Ability to perform independently and proactively while working in a team environment.

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