Digital Sales Consultant

Role Summary

The Digital Sales Consultant will be responsible for managing and qualifying inbound leads generated through digital platforms, marketing campaigns, social media channels, website inquiries, and other online sources

.The primary objective of this role is to maximize lead conversion by engaging prospective customers, understanding their vehicle requirements, nurturing customer interest, and converting leads into showroom visits and vehicle sales. This role serves as the first point of contact for many customers and plays a critical role in delivering a professional, responsive, and customer-focused experience throughout the sales journey

Key Responsibilities

Lead Management & Qualification

• Respond promptly and professionally to inbound leads received through digital channels, including website inquiries, social media, third-party automotive platforms, and marketing campaigns.
• Qualify customer leads by identifying customer requirements, budget, timeline, preferred vehicle models, and financing nee
• Maintain consistent follow-up communication with prospects to nurture leads and maximize conversion opportunities
• Ensure all customer interactions and lead updates are accurately recorded within the CRM system

Sales Conversion

• Convert qualified leads into confirmed showroom appointments and vehicle sales opportunities.
• Coordinate with showroom sales teams to ensure smooth customer handovers and appointment management.
• Follow up with customers after showroom visits to support the sales closing process.
• Achieve individual targets related to lead conversion, showroom appointments, and vehicle sales.

Customer Engagement

• Provide customers with accurate product information, pricing details, vehicle availability, promotions, and financing options.
• Deliver an exceptional customer experience through professional communication and timely follow-up.
• Build strong customer relationships to encourage repeat business and referral.

Collaboration & Reporting

• Work closely with the marketing and showroom sales teams to optimize lead conversion strategies.
• Prepare periodic reports on lead activity, customer engagement, and sales performance.
• Stay updated on vehicle specifications, promotions, competitor activity, and market trends within the automotive industry.