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Director, Communications - Agile

Istanbul, Turkey

Join The Coca-Cola Company, a pathfinder in the beverage industry, as our new Director, Communications - Agile. We are on the lookout for an accomplished communications professional who thrives in dynamic, fast-paced environments and is adept at utilizing Agile methodologies to drive efficiency and innovation in communications strategies. The ideal candidate will be a champion of change, integrating agile principles to craft compelling communications narratives that resonate on a global scale and foster transformative business impacts.


What You'll Do for Us:

  • Execute and integrate Agile practices across (internal and external) communications projects, spearheading the adoption and continuous improvement of Agile methodologies within the Public Affairs, Communications, and Sustainability (PACS) teams.
  • Lead the development, creation, and implementation of project-based internal and external communications across the regions ensuring plans are fully synchronized with our OU( Operating Unit) strategies and global narrative.
  • Liaison with global communications teams, marketing teams, bottling partners and other functions to ensure consistency of plans and messaging
  • Partner with brand, the business, and employee communications teams to develop, pitch and execute multimedia strategies across company channels for key announcements and launches.
  • Collaborate with agency partners to develop visuals and graphics for social channels; edit and write social copy and/or website articles to accompany visuals.
  • Work closely to build/ upskill capabilities with the company’s bottling partners to align& execute content strategy, calendar and assets that can be leveraged across communication platforms
  • Execute the internal communication initiatives designed by global
  • Ensure sustainability approval processes are in place for any communication
  • Follow up and management of the communication budget and ensuring relevant operational actions are in place
  • Develop and oversee the implementation of end-to-end comprehensive communication strategies that effectively align with corporate goals and engage a diverse group of stakeholders and audiences across multiple regions.
  • Champion organizational change initiatives, advocating for novel approaches and strategic thinking in communications to challenge the existing paradigms and drive cultural transformation.
  • Manage proactively issues and crisis that impact the reputation of the company together with business leaders and bottling partners.
  • Leverage data-driven insights and stakeholder feedback to refine communication strategies, ensuring they remain impactful and relevant across different regions.


Role Requirement:

  • Bachelor’s degree in communications, Public Relations, Business, or related discipline; a Master’s degree is preferable.
  • Preferably 10-12 years of robust experience in public relations, communications, or related fields, with substantial exposure to Agile project management methodologies.
  • Proven track record of developing and executing successful communication strategies across diverse geographies in complex, multinational organizations.
  • Excellent leadership skills with the ability to inspire, influence, and drive results across diverse teams.
  • Strong understanding of sustainability and public policy, particularly issues relevant to the beverage industry, and demonstrated expertise in navigating this landscape effectively.
  • Skilled in using technology platforms, including social media tools, to enhance communication reach and impact.
  • Exceptional analytical abilities to interpret complex data and translate insights into actionable, strategic communication plans.

Skills:

Videography; User Experience (UX); Photography; Social Media; Press Releases; Speech Writing; Community Outreach; Media Relations; Video Editing; Executive Communications; Digital Content; Public Relations (PR); Agency Relationships; Microsoft Office; Search Engine Optimization (SEO); Data Analytics; Digital Communications; Sustainability Communications; Public Policies; Business Communications; Copywriting; Strategic Communication Planning

Annual Incentive Reference Value Percentage:30
Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

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