Director of Brand & Communications

🚀 Welcome to Your Next Adventure!

The Director of Marketing Communication provides strategic leadership for Snoonu’s brand reputation, voice, and visibility across all external channels. This senior role is accountable for defining and executing a world-class communication agenda that strengthens Snoonu’s position as Qatar’s leading super app and a regional technology innovator.

As a member of the Marketing leadership team, the Director oversees PR, corporate communications, Social media, influencer strategy, and creative content production. They will act as Snoonu’s communication architect, ensuring every message—from mass-market campaigns to executive speeches—reinforces the company’s vision and business objectives.

🛠 What You’ll Get Your Hands On

• Strategic Leadership
• Define the long-term communication vision, ensuring alignment with Snoonu’s business strategy and brand ambitions.
• Serve as a trusted advisor to the team on communication priorities, risks, and opportunities.
• Shape Snoonu’s reputation as both a market leader in Qatar and a growing regional brand.
• Corporate & Brand Communication
• Lead the integrated communication strategy, ensuring coherent and impactful storytelling across all consumer and corporate audiences.
• Guard Snoonu’s brand identity, voice, and tone across all touch points.
• Elevate Snoonu’s innovation, partnerships, and community contributions through proactive storytelling.
• Public Relations & Reputation Management
• Build and leverage strong relationships with local, regional, and international media.
• Oversee high-stakes communication moments—major launches, partnerships, crises, and leadership visibility.
• Drive Snoonu’s share of voice and ensure consistent, positive market positioning.
• Influencer & Community Advocacy
• Architect Snoonu’s influencer and ambassador program is an extension of the brand voice.
• Ensure the influencer strategy is aligned with the corporate reputation and delivers a measurable ROI.
• Create scalable, innovative influencer activations that elevate Snoonu’s visibility and relevance.
• Creative Excellence
• Set the vision for creative and content output that is bold, innovative, and market-leading.
• Ensure campaigns and brand assets are culturally resonant, globally benchmarked, and consistent.
• Partner with digital, vertical, and performance marketing to amplify communication impact.
• Social Media Leadership
• Define Snoonu’s social media strategy across Instagram, TikTok, X (Twitter), LinkedIn, Snapchat, Facebook, and emerging platforms.
• Ensure platforms deliver on both brand-building and performance goals, with tailored content strategies per audience.
• Establish governance for tone of voice, posting cadence, and content quality.
• Oversee social listening, ensuring real-time responses to market sentiment and competitive activity.
• Partner with Vertical and Performance Marketing to amplify campaigns through social channels.
• Governance & Measurement
• Establish communication governance frameworks to safeguard brand reputation and streamline approvals.
• Define and own communication KPIs (share of voice, PR value, brand equity index, influencer ROI, engagement).
• Provide the leadership team with strategic insights on market sentiment, risks, and communication effectiveness.
  
  

🧙‍♂️ The Magic You Bring:

• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field; Master’s or MBA preferred.
• 7+ years of progressive experience in corporate communications, PR, or brand marketing, with at least 3 years in a senior leadership role.
• Proven track record of building and protecting corporate reputation, managing high-stakes communications, and driving positive media coverage.
• Strong expertise in integrated communications—PR, corporate, social media, influencer marketing, and content production.
• Experience leading large-scale brand and corporate campaigns with measurable impact on awareness, engagement, and reputation.
• Demonstrated ability to navigate crisis communications with confidence and protect brand trust.
• Deep understanding of the Qatari and GCC markets, with the ability to localize global best practices to resonate with local audiences.
• Strong media relations acumen, with established relationships across local, regional, and international outlets.
• Excellent analytical skills with the ability to measure, report, and optimize communication performance (e.g., share of voice, PR value, influencer ROI).
• Strong leadership capabilities, with experience building and managing high-performing communication teams.
• Outstanding communication and interpersonal skills; fluency in English required, Arabic is a plus.
  
  

Inside Snoonu’s Universe

Snoonu is Qatar’s homegrown Super App, reinventing daily life with blazing-fast delivery, ride-hailing, and shopping - all in one place. Powered by tech, driven by a global team, and obsessed with making life easier.

The Dream We’re Chasing

To be the first Qatari Super App that propels the region and its community through innovation and technology. We envision a global expansion where what we do surpasses norms and limitations every time.

The Quest We’re On

To radically transform how people live by leveraging technology to connect them with endless possibilities.

Our Everyday Superpowers

👥 Be Customer Obsessed: “Focus on the customer and all else will follow.”

💪 Act with Integrity: “We are honest, ethical, and trustworthy in everything we do.”

🧪 Be Curious and Creative: “We constantly innovate and create solutions to bring a lasting positive impact.”

🏅 Lead by Example and Take Ownership: “Be the change you want to see and take ownership.”

🚀 Work Smart and Deliver Results: “You can do more by doing less, better, and faster.”

👨‍💼 It's All About People: “Be a team player; together we are stronger.”

Perks & Worklife Magic At Snoonu

🌐 Global Vibes – Collaborate with a worldwide crew.

🧠 Brain Boosters – Learning budgets, access to courses, and tools for your growth.

🚒 Builder’s Playground – Own your tasks, own your path! We’re big on autonomy.

🏝️ Flexible Time Off – We take recharging seriously. Generous leave and wellness policies.

🛠️ Agile Everything – Scrum isn’t a buzzword here. It’s how we roll, from product to ops.

Beyond the Code: Giving Back Matters

We don’t just build app. We’re committed to doing business sustainably and giving back to the community that fuels us. From eco-conscious practices to CSR projects, we’re always finding ways to do better—and we invite you to be a part of that mission.

Diversity Isn’t Just a Buzzword

At Snoonu, fairness and inclusion are the foundation of everything we do. We’re proud to be an equal opportunity workplace that welcomes people from every walk of life. Be bold. Be you. Thrive here.

Let’s Build the Future Together

Apply now to join a tech team where your code sparks change, your voice is heard, and your growth is guaranteed. Let’s make some tech magic together.

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