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Director of Marketing and Creative Content
GENERAL REQUISITION INFORMATION
EEO Statement:
The University of Nebraska does not discriminate based on race, color, ethnicity, national origin, sex, pregnancy, sexual orientation, gender identity, religion, disability, age, genetic information, veteran status, marital status, and/or political affiliation in its education programs or activities, including admissions and employment. The University prohibits any form of retaliation taken against anyone for reporting discrimination, harassment, or retaliation for otherwise engaging in protected activity. Read the full statement.
Job Title
Director of Marketing and Creative Content
Job Grade
PR12S
Division
Intercollegiate Athletics
College/Dept
Services
Department
Marketing and Ticketing
Requisition Number
2026-00254
FTE (full-time equivalency)
100
Work Schedule
Varies - Includes Nights and Weekends
Does the position provide the opportunity to work Remotely/Telecommuting?
No remote/telecommute opportunity
Appointment Term
12- 12/12 months
Is this position essential personnel according to the inclement weather policy?
No
Pay Information
$48,000
Pay Schedule
Annually
FLSA Designation
Exempt
Position Summary
The Director of Marketing & Creative Content is responsible for creating and executing creative content, digital media, and marketing materials that support Omaha Athletics’ external operations initiatives. This position assists with marketing campaigns, fan engagement efforts, social media content, videoboard elements, and promotional storytelling while helping enhance the overall brand presentation of Omaha Athletics.
This role works closely with the Assistant Athletic Director of Marketing & Productions to support marketing initiatives, game presentation efforts, creative campaigns, and digital engagement strategies across all athletic programs. The position is responsible for producing graphics, videos, motion graphics, social content, and promotional assets while collaborating with communications, ticketing, sponsorships, and sport programs to support attendance growth, fan engagement, and revenue generation initiatives.
Job Duties
Responsibility Area:
Creative Content Production
Duties:
- Create graphics, videos, motion graphics, and digital assets for Omaha Athletics marketing and promotional efforts.
- Produce creative content for social media, videoboards, digital campaigns, and in-game presentations.
- Assist in the development of storytelling initiatives that highlight student-athletes, coaches, and departmental achievements.
- Maintain creative consistency and brand standards across all content platforms.
Percentage Of Time
35
Essential Function:
Yes
Responsibility Area:
Marketing Campaign Support
Duties:
- Assist with the execution of marketing campaigns and promotional initiatives for athletic events and special projects.
- Develop digital and print promotional materials to support ticket sales, fan engagement, and revenue generation efforts.
- Collaborate with marketing and ticketing staffs on campaign execution and promotional timelines.
- Assist with fan engagement initiatives and promotional activations.
Percentage Of Time
20
Essential Function:
Yes
Responsibility Area:
Social Media & Digital Content
Duties:
- Assist in creating and scheduling social media and digital content across Omaha Athletics platforms.
- Support digital engagement strategies and promotional messaging efforts.
- Help maintain website graphics, digital advertisements, and promotional content.
- Collaborate with communications staff to support cohesive digital storytelling efforts.
Percentage Of Time
20
Essential Function:
Yes
Responsibility Area:
Game Presentation & Live Event Support
Duties:
- Assist with game presentation and live event production efforts across athletic venues.
- Create videoboard graphics, animations, hype videos, and in-game content.
- Support live productions, streaming efforts, and promotional execution during athletic events.
- Assist with script preparation, music coordination, and game-day content execution.
Percentage Of Time
15
Essential Function:
Yes
Responsibility Area:
Creative Operations & Collaboration
Duties:
- Collaborate with external operations staff, coaches, student-athletes, and campus partners on creative projects.
- Assist in organizing creative assets, archives, and production workflows.
- Support photography, video shoots, and multimedia projects as needed.
Percentage Of Time
5
Essential Function:
Yes
Responsibility Area:
Other
Duties:
All other duties as assigned.
Percentage Of Time
5
Essential Function:
No
Required and Preferred Qualifications
Required Education
High School Diploma
Required Experience
- 1–2 years of experience in creative content production, athletics marketing, digital media, or multimedia production.
- Experience creating graphics, videos, and social media content.
- Experience working in collegiate athletics or live event environments.
Required License/Certification
NA
Required Additional Qualifications:
NA
Preferred Education
Bachelor’s degree in graphic design, marketing, communications, multimedia production, sports management, related field or equivalent experience.
Preferred Experience
- Experience with Adobe Creative Suite, videoboard systems, and social media management platforms.
- Knowledge of photography, motion graphics, and video editing workflows.
- Ability to work collaboratively in a creative and fast-paced environment.
Will consider an equivalent combination of education and experience
Preferred License/Certification
Preferred Additional Qualifications:
Compliance Requirements
Credit Check
No
Motor Vehicle Licensing Validity Check
No
Pre-employment Physical Request and Assessment
No
Drug Screen
No
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