As the Director of Sales & Marketing, you are a key player in driving revenue and optimizing the hotel's commercial strategies. You lead the commercial team, ensuring a comprehensive approach to sales and marketing management to maximize profitability and enhance the hotel's market position.
Key Job Responsibilities:
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Develop and execute sales and marketing plans to achieve revenue targets and market share goals.
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Lead and manage the sales and marketing team, providing guidance, motivation, and performance evaluations.
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Establish and maintain relationships with key clients, partners, and industry stakeholders.
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Analyze market trends, competitor activities, and customer feedback to identify business opportunities.
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Oversee the creation of compelling marketing collateral, advertising, and promotional materials.
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Collaborate with revenue management to optimize pricing and maximize yield.
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Monitor and analyze sales and marketing metrics, providing regular reports and insights to senior management.
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Explore and develop new business opportunities and revenue streams.
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Represent the hotel at industry events, trade shows, and networking functions.
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Negotiate and finalize contracts with clients, ensuring mutually beneficial agreements.
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Stay abreast of industry trends, emerging technologies, and marketing innovations.
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Work closely with cross-functional teams to ensure seamless execution of marketing campaigns.
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Uphold the hotel's brand standards and contribute to enhancing its market positioning.
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Operate in a safe and environmentally friendly manner to safeguard the health and safety of guests and colleagues, as well as contribute to environmental conservation.
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Adhere to the company’s environmental, health, and safety procedures and policies.