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Director of Social Media and Brand Partnerships

Job ID: 2017251
Career Area: Sales & Marketing
Position Type: Salaried
Location: Headquarters & Technology Center – Auburn Hills
48326, US
Date Posted: May 4, 2026
Brand: FCA Group

The Director of Social Media & Brand Partnerships sets and leads the social media and brand partnerships strategy across Stellantis’ North America brands.

This role ensures social media operates as a disciplined, insight‑driven brand channel while leveraging partnerships to extend brand presence across culture, community, and key moments of influence.

This leader sets clear direction, governance, and standards while enabling teams and agency partners to deliver impactful, on‑brand execution at scale.


Primary Responsibilities

Social Media Strategy & Brand Stewardship

  • Own the long‑term social media vision, strategy, and operating model in alignment with brand, marketing, and business objectives
  • Establish strategic frameworks for platform roles, content mix, brand voice, and community engagement
  • Ensure consistent, disciplined brand expression across all social channels and executions
  • Lead social planning for major launches, brand moments, cultural opportunities, and reputation‑impacting initiatives
  • Act as a senior brand steward, ensuring all social activity reinforces brand positioning, values, and governance standards

Brand Partnerships & Strategic Collaborations

  • Define the strategic role of brand partnerships within the marketing ecosystem
  • Identify, evaluate, and lead partnerships that drive cultural relevance, audience growth, and measurable brand impact
  • Oversee partner relationships end‑to‑end, from strategy and activation planning through execution and post‑campaign evaluation
  • Ensure partnerships are authentic, brand‑aligned, legally sound, and scalable across brands and markets

Creator, Influencer & Community Ecosystem

  • Set strategy and guardrails for creator and influencer engagement across social and partnership initiatives
  • Ensure creator programs balance credibility, reach, brand safety, and performance
  • Establish best practices for governance, content usage, approval workflows, and measurement

Team, Agency & Operational Leadership

  • Lead and develop internal social media and partnerships teams with clear accountability and performance expectations
  • Oversee agency partners across social content, creator marketing, and partnership activations
  • Establish operational rigor, workflow discipline, and cross‑functional collaboration standards

Performance, Measurement & Optimization

  • Define KPIs aligned to brand health, engagement, reach, and efficiency
  • Review performance holistically, translating insights into strategic action and optimization
  • Deliver clear performance readouts and recommendations to senior marketing and brand leadership

CrossFunctional Leadership & Governance

  • Serve as a senior partner to Brand, Creative, PR, Paid Media, Legal, and Corporate Communications teams
  • Establish governance models to ensure alignment, efficiency, and brand safety
  • Provide leadership guidance on high‑visibility or high‑risk moments impacting brand reputation

#LI-EJ2 #LI-Onsite


EOE/Disability/Veteran

At Stellantis, we assess candidates based on qualifications, merit, and business needs. We welcome applications from all people without regard to sex, age, ethnicity, nationality, religion, sexual orientation, disability, or any characteristic protected by law. We believe that diverse teams reflect our identity as a global company, enabling us to better address the evolving needs of our customers and care for our future.

Our benefits reflects the STELLANTIS commitment to helping you reach your personal and professional goals. In addition to an environment that promotes career development, we offer benefits for a healthy lifestyle and a rewarding future, designed to take care of you and your family, in various stages of life.

As a global company, our employee packages will vary by country, customary norms and the legal entity into which you are hired.

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