Director - Residential Marketing

Overview

The Director of Residential Marketing at Qiddiya Investment Company is a pivotal leadership position that focuses on steering the marketing strategies for our residential developments. In this role, you will be instrumental in crafting and executing a vision that attracts homebuyers to the unique lifestyle and cutting-edge amenities offered at Qiddiya. You will lead a dedicated marketing team, collaborating with various stakeholders to ensure that our residential projects not only meet market demands but exceed customer expectations. This role requires innovative thinking, a deep understanding of market trends, and the ability to leverage data to optimize marketing performance.

Responsibilities

• Formulate and execute comprehensive marketing plans for residential offerings that enhance market awareness and drive sales
• Conduct in-depth market analysis to identify new opportunities, target demographics, and competitive positioning
• Work closely with sales teams and project managers to coordinate marketing activities that align with sales objectives
• Create and manage budgets for marketing campaigns, ensuring effective allocation of resources
• Oversee the development of promotional materials, digital marketing activities, events, and public relations efforts
• Evaluate the success of campaigns through data analytics, adjusting strategies as necessary for continuous improvement
• Lead and mentor the marketing team, fostering a culture of creativity, collaboration, and accountability
• Serve as a spokesperson for the residential developments, representing Qiddiya at industry events and community engagements

Requirements

• Master's degree in Marketing, Business, or a related field is preferred
• Minimum of 10 years of experience in marketing, specifically within the real estate or residential sector
• Demonstrated success in developing and implementing effective marketing strategies that result in increased sales
• Strong understanding of digital marketing, social media, and traditional advertising channels
• Ability to analyze market trends and apply insights to strategic planning
• Excellent interpersonal and communication skills, capable of engaging with diverse stakeholders
• Proficient in project management and able to handle multiple initiatives simultaneously
• Passion for residential development and community engagement is highly desirable

Benefits

Offering a comprehensive compensation and benefits package.