E-Commerce Specialist- Shopify

We are looking for an E-Commerce Specialist to manage and optimize our Shopify-based online store. This role is critical in driving our digital presence, improving customer experience, and increasing online sales.

Key Responsibilities:

• Manage and update the online store, including product listings, descriptions, pricing, and promotions.
• Ensure accuracy and consistency in product information, images, and inventory levels.
• Monitor and optimize the user experience (UX) across desktop and mobile platforms.
• Analyze website performance and user behavior using tools like Google Analytics, Shopify Analytics, and Meta Pixel.
• Implement SEO best practices to increase organic traffic and improve search rankings.
• Plan and execute online marketing campaigns to drive traffic and increase conversions.
• Collaborate with the marketing team to align promotions and campaigns across all channels.
• Manage integrations with third-party apps and payment gateways.
• Track and report on KPIs such as traffic, conversion rates, and sales performance.
• Continuously test and optimize the website for better user engagement and sales growth.

Qualifications:

• Proven experience managing Shopify e-commerce stores.
• Strong knowledge of Google Analytics, Meta Pixel, and conversion tracking.
• Experience with SEO, digital marketing campaigns, and social media ads is a plus.
• Familiarity with UX/UI best practices for e-commerce.
• Basic understanding of HTML/CSS is a plus.
• Strong organizational skills and attention to detail.
• Analytical mindset with the ability to translate data into actionable strategies.
• Excellent communication and teamwork skills.

Job Type: Full-time

Experience:

• Shopify: 2 years (Required)