Email Marketing Executive - IT Sector

We at 4Nodes Technologies seeking a highly skilled and experienced Email Marketing Specialist to join our dynamic team in Lahore. The ideal candidate will have a minimum of 2 years of relevant experience in email marketing, with a strong proficiency in using Salesforce for email campaigns. Utilize analytical tools, including Instantly, to measure campaign performance, providing actionable insights to enhance future marketing strategies.
Job Responsibilities:

• Craft persuasive marketing campaigns across email, social media, paid search, and display advertising channels to engage our diverse client base.
• Collaborate closely with our design team to develop compelling campaign assets, including landing pages, email templates, and banner ads that convert prospects into loyal customers.
• Strategically allocate campaign budgets to optimize resource utilization and drive lead generation and revenue growth in the IT sector.
• Mature the leads to, ensuring a seamless integration of marketing efforts to outperform competitors.
• The role requires a meticulous individual who can verify email and user data and extract valuable insights using tools like Apollo.io, Lead411, and Sales Navigator.
• Analyze campaign performance metrics and derive actionable insights to enhance future campaign strategies and maximize impact in the IT industry.
• Stay abreast of industry trends, best practices, and emerging technologies in IT to continually refine and innovate our marketing approaches.

Qualifications:

• Degree in Marketing, IT, Business, or a related field, providing a solid foundation for strategic marketing in the IT domain.
• 2 years of experience in Email Marketing Specialist
• Proven ability to create compelling campaigns that effectively drive lead generation and sales conversion in the IT sector.
• Strong analytical skills with the ability to measure and interpret campaign performance data to optimize strategies.
• Excellent communication and collaboration skills to effectively work across teams and deliver impactful results.
• Experience with IT marketing automation and CRM platforms is advantageous, with a commitment to continuous learning and skill enhancement in IT marketing.
• Exceptional project management skills to effectively manage multiple campaigns and deadlines.

Job Type: Full-time

Pay: Rs50,000.00 - Rs60,000.00 per month

Application Question(s):

• Current Salary? Salary expectations?

Education:

• Bachelor's (Required)

Experience:

• Email Marketing: 2 years (Preferred)

License/Certification:

• Presence in Lahore at office in TajPura Scheme (Required)

Work Location: In person