Managing and overseeing brand presentation across Retail channels, ensuring alignment with brand guidelines and local market needs
Conducting frequent on-site visits at POS locations locally and regionally to monitor and support brand execution
Developing and maintaining comprehensive marketing calendar, both annual and customized for retail partners, aligned with business objectives and partner strategies
Leading in-store visual merchandising initiatives and seasonal window campaigns to maintain brand consistency
Collaborating with the Sales Team to develop permanent visibility solutions that enhance brand presence
Managing the trade marketing budget and coordinate with suppliers for production, delivery, and installation of marketing materials
Working closely with internal teams and brand principals to ensure cohesive execution of marketing plans
Supporting product development forecasts and assist with ad hoc projects as needed
Monitoring and reporting on campaign performance, providing insights and recommendations for improvement
Maintaining strong relationships with retail partners, principals, suppliers, and agencies
Overseeing warehousing and distribution of POS materials
Assisting the Sales team on various projects, ensuring timely delivery and reporting of marketing activities
PROFILE
Bachelor’s or Master's Degree in Marketing, Brand Management or related fields
2-4 years of experience in Retail or Trade Marketing, preferably in luxury, fashion, or lifestyle sectors
Strong marketing and sales knowledge focused on brand building and commercial relevance
Creative and innovative thinker with experience managing creative and production agencies
Skilled in budgeting and financial management
Excellent presentation, communication and organizational skills
Proficient in Outlook and Word (basic), PowerPoint and Excel (advanced)