Experienced Google Ads Specialist

Job Overview:

We are hiring a results-driven Google Ads / PPC Specialist with strong expertise in Search Engine Marketing (SEM), Performance Marketing, Lead Generation, and Conversion Optimization. The ideal candidate must have hands-on experience in Google Search, Display, YouTube Ads, Performance Max campaigns, and deep understanding of Google Analytics, GTM, and conversion tracking.

Key Responsibilities

• Plan, build, and optimize Google Ads, YouTube Ads, Display & Performance Max campaigns
• Conduct keyword research, competitor analysis, and audience targeting
• Create effective ad copy and landing page optimization strategies
• Daily monitoring, CPC/CPM budget management & ROI optimization
• Evaluate performance metrics: CTR, CPC, ROAS, Conversion Rate
• Perform A/B testing for ads, keywords & landing pages
• Setup & track conversions using Google Analytics / Google Tag Manager
• Prepare detailed performance PPC reports and insights

Required Skills & Experience

• Proven experience in Google Ads Management & SEM campaigns
• Strong knowledge of PPC marketing, Performance Funnels & CRO
• Hands-on experience with Google Ads, Google Analytics & GTM
• Strong data-driven mindset and analytical skills
• Certification in Google Ads (preferred)

Bonus Skills

• E-commerce campaign experience
• Knowledge of Meta Ads / Facebook Ads
• SEO understanding

Salary & Benefits

• Competitive salary (based on experience)
• Performance bonuses
• Skill development & career growth opportunities
• Collaborative and positive work environment

Job Type: Full-time

Pay: Rs40,000.00 - Rs75,000.00 per month

Work Location: In person