About Carpe Diem
Carpe Diem is a dynamic and rapidly expanding organization with a team of 500+ dedicated professionals. We proudly serve 300+ active clients, delivering unparalleled solutions and services. As we continue to grow, we're seeking a seasoned Content Writer to enhance our digital marketing efforts and further our mission.
About the Role
We are seeking a creative and results-driven Facebook Ads Associate with 1 to 2 years of experience to join our digital marketing team. The ideal candidate will have a strong understanding of Facebook Ads Manager and digital advertising strategies. The primary responsibility is to create, manage, and optimize Facebook ad campaigns to achieve business objectives.
Key Responsibilities
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Develop, execute, and optimize Facebook advertising campaigns to achieve business goals.
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Conduct audience research to create highly targeted ad campaigns.
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Design and test ad creatives, headlines, and copy to improve performance and engagement.
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Monitor campaign performance, analyze key metrics, and provide actionable insights for improvement.
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Manage budgets and bids to ensure cost-effective campaigns.
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Conduct A/B testing for ads and landing pages to maximize conversion rates.
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Stay updated with the latest Facebook advertising trends, tools, and platform updates.
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Prepare and deliver detailed performance reports to stakeholders.
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Collaborate with the marketing team to align campaigns with broader marketing strategies.
Qualifications:
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Bachelor's degree in Marketing, Advertising, or a related field.
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1 to 2 years of hands-on experience with Facebook Ads and paid social campaigns.
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Ability to manage budgets and deliver measurable results.
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Strong analytical skills to interpret data and optimize campaigns for better performance.
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Creative mindset with an eye for compelling ad design and copywriting.
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Proficiency in tools like Google Analytics and Excel for tracking and reporting.
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Strong verbal and written communication skills.
Additional Information:
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Job Type: Full-time
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Shift Timings: 11:00 AM to 08:00 PM
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Salary: Market Competitive + Performance-Based Incentives
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Location: Remote