Field Marketing Executive (School Background only)

A Field Marketing job involves executing marketing strategies in the field to generate brand awareness, drive sales, and engage with customers directly. Below is a general job description:

Job Title: Field Marketing Executive/Manager

Job Summary:

We are seeking a dynamic and results-driven Field Marketing Executive/Manager to drive brand visibility, customer engagement, and lead generation through on-ground marketing activities. The role involves planning and executing field campaigns, coordinating with sales teams, and analyzing market trends to maximize outreach.

Key Responsibilities:

• Develop and implement field marketing campaigns to promote products/services.

• Organize and participate in promotional events, trade shows, and activations.

• Build relationships with customers, retailers, and partners to enhance brand presence.

• Conduct market research and analyze consumer behavior to optimize campaigns.

• Work closely with the sales team to generate and convert leads.

• Track and report performance metrics to measure campaign success.

• Manage budgets and ensure cost-effective marketing activities.

• Train and manage field marketing representatives as needed.

Qualifications & Skills:

• Bachelor’s degree in Marketing, Business, or a related field.

• 1-5 years of experience in field marketing, sales, or brand promotions.

• Strong communication, negotiation, and interpersonal skills.

• Ability to travel frequently and work in a dynamic environment.

• Experience in handling events, activations, and BTL (Below The Line) marketing.

• Proficiency in CRM tools and Microsoft Office.

Job Type: Full-time

Pay: ₹10,239.86 - ₹31,719.44 per month

Work Location: In person