Fitness Club Marketing Coordinator

Overview
Join our dynamic team as a Fitness Club Marketing Coordinator and ignite the energy behind our brand! In this vibrant role, you will craft compelling marketing strategies that attract new members and engage our community. Your creativity and digital expertise will drive innovative campaigns across multiple channels, helping us grow our fitness family. If you’re passionate about health, wellness, and marketing, this is your chance to make a real impact in a lively, fast-paced environment!

Duties

• Develop and execute multichannel marketing campaigns to promote club memberships, classes, and special events.
• Manage social media platforms by creating engaging content, analyzing performance metrics, and increasing online visibility.
• Optimize digital marketing efforts through SEO strategies, Google Analytics insights, and marketing automation tools to maximize reach and engagement.
• Design eye-catching promotional materials using Adobe Creative Suite for print and digital advertising campaigns.
• Coordinate advertising sales efforts by identifying potential partners and creating compelling proposals for sponsorship opportunities.
• Maintain and update the club’s website using WordPress, ensuring content is fresh, relevant, and optimized for search engines.
• Conduct market research to identify trends, competitor activities, and new opportunities to enhance our marketing initiatives.
• Track campaign performance through analytics tools like Google AdWords and Facebook Advertising to refine strategies and improve ROI.

Skills

• Strong knowledge of SEO, social media marketing, content marketing, and digital marketing best practices.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for designing promotional content.
• Experience with marketing automation platforms and email marketing tools to nurture leads and retain members.
• Familiarity with B2B marketing strategies to establish partnerships with local businesses or organizations.
• Ability to manage advertising campaigns across platforms such as Facebook Advertising and Google AdWords effectively.
• Competence in website management using WordPress, HTML basics, and analytics tools like Google Analytics for data-driven decisions.
• Excellent copywriting skills for creating compelling messages that resonate with diverse audiences.
• Strong research skills to stay ahead of industry trends and competitor activities.
• Effective sales skills to promote advertising opportunities and partnership collaborations within the community.
• Budgeting experience to plan campaigns efficiently while maximizing results within allocated resources. Embark on a rewarding journey where your marketing expertise fuels the growth of a vibrant fitness community! We’re committed to supporting your professional development with a collaborative environment that values innovation, creativity, and results-driven strategies.

Pay: $52,000.00 - $65,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Work Location: In person