Founding Growth Marketer

The Role

We’re hiring a Founding Growth Marketer to own the entire demand function — content, SEO/GEO, paid performance, and lifecycle marketing — as a team of one (for now).

This is not a traditional marketing role.

We’re looking for someone who treats marketing like infrastructure — building systems powered by AI agents, pipelines, and feedback loops. Your mission is to compress the output of a 5-person team into one operator plus an intelligent stack.

If shipping 40 landing pages in a weekend or running AI-optimized lifecycle campaigns excites you — this role is for you.

What You’ll Own

1. Content, SEO & GEO/AEO

Own editorial strategy across blog, reports, YouTube, and social platforms

Build a programmatic SEO engine (20–100 pages/week)

Optimize for AI citations (ChatGPT, Perplexity, Google AI Overviews)

Maintain content freshness using automation and agents

Ensure medical accuracy and strong E-E-A-T standards

2. Performance Marketing

Manage paid channels: Meta, Google (Search, PMax, YouTube)

Launch high-volume creative testing pipelines (20–50 ads/week)

Build first-party attribution models (cookieless environment)

Own CAC, payback, and channel performance

3. Lifecycle & CRM

Own full customer journey: acquisition → retention → renewal

Build AI-driven lifecycle campaigns (Customer.io or Klaviyo)

Optimize onboarding, results delivery, and reactivation flows

Drive 12-month retention and LTV growth

4. Growth Operations & AI Stack

Design and manage the full marketing tech + agent stack

Build prompts, workflows, and evaluation systems

Maintain lean tools budget ($3K–$5K/month)

Document systems and processes in Notion

Your First 90 Days

0–30 Days:

Audit funnel, tracking, and data integrity

Build marketing scorecard (CAC, retention, attribution)

31–60 Days:

Launch programmatic SEO engine

Deploy ad creative pipeline

Rebuild lifecycle campaigns

61–90 Days:

Improve CAC or payback on at least one channel

Establish AI citation tracking baseline

Present 12-month growth roadmap

What We’re Looking For

Requirements

5–10 years experience in growth marketing (performance, SEO, or lifecycle)

Proven ownership of CAC and growth metrics

Hands-on experience with AI tools (Claude, GPT, automation tools)

Basic coding ability (Python or JavaScript preferred)

Strong analytical skills (BI tools, attribution, data validation)

Excellent writing and communication skills

You Are

Systems-oriented and automation-first

Fast-moving and execution-focused

Data-driven and honest about results

Comfortable with ambiguity and ownership

Collaborative and low-ego

Nice to Have

Experience in D2C health, wellness, or longevity brands

Familiarity with HIPAA-compliant systems

Public portfolio (content, repos, newsletters, etc.)

Startup or founding team experience

How to Apply

We don’t require traditional resumes. Instead, please submit:

A 2-minute Loom showing a marketing system you’ve built (preferably AI-driven)

A one-page teardown of Vitals Vault’s marketing with 3 actionable ideas

Links to your work (content, campaigns, tools, etc.)

On-Site
Location: Gulberg, Lahore
Timings: US Time Zone

Pay: Rs200,000.00 - Rs250,000.00 per month

Work Location: In person