Freelance Graphic Designer

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Freelance Graphic Designer – Smart Sites

Lizard Marketing | Remote | Freelance

Overview

Lizard Marketing is a digital marketing agency built for home services businesses. We're looking for a Freelance Graphic Designer to help us build and design Smart Sites — our AI-ready Webflow websites designed to rank, convert, and perform in an era of AI-driven search.

This isn't a traditional design role. You'll be working at the intersection of visual design, AI tooling, and modern web development. If you're fluent in Webflow, comfortable working alongside AI systems, and obsessed with clean, conversion-focused design — this role was built for you.

Responsibilities

• Design and build Smart Sites using Webflow, following brand guidelines and conversion best practices
• Translate client branding, copy, and strategy into polished, high-performing websites
• Collaborate with account managers and SEO teams to ensure design supports on-page and AI search visibility
• Incorporate AI tools and Claude into your workflow for content structuring, design ideation, and efficiency
• Create visual assets for websites, landing pages, and social media
• Maintain design consistency across multi-location client builds (1, 5, and 15-location site tiers)
• Contribute to internal design systems and reusable Webflow components

Qualifications

• Strong portfolio demonstrating web design, branding, and digital asset creation
• Proficiency in Webflow — this is non-negotiable
• Hands-on experience with AI tools (Claude, ChatGPT, or similar) integrated into a real design or content workflow
• Solid grasp of typography, color theory, visual hierarchy, and layout for the web
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator) and/or Figma
• Understanding of basic HTML/CSS is a plus
• Ability to manage multiple client projects independently and hit deadlines
• Bonus: familiarity with home services industry, SEO fundamentals, or AEO/GEO concepts

What You're Walking Into

• A fast-moving agency with real systems, real clients, and a clear product line
• A team that uses AI daily — you won't be the only one
• Flexibility to work remotely on your own schedule
• Opportunity to grow with a company that's building the next generation of marketing infrastructure for home services

Pay: $24.00 - $55.00 per hour

Benefits:

• Flexible schedule

Work Location: Remote