Freelance Senior Manager– Influencer Relations

We are seeking a Senior Manager– Influencer Relations to lead strategic client partnerships and deliver best-in-class influencer programs across premium brands. This role requires a senior leader who can combine strategic thinking, client advisory, creator partnerships, and team leadership to drive measurable business impact.

Key Responsibilities:

• Acts as the senior strategic lead and primary client contact for influencer marketing programs, ensuring trusted, proactive, and solution-driven partnerships.
• Leads the development of integrated influencer strategies aligned with brand objectives, target audiences, and measurable KPIs.
• Owns senior relationships with top-tier creators, talent agencies, and platform partners to unlock high-impact and exclusive opportunities.
• Oversees influencer selection, negotiations, contracts, and costings, ensuring value, compliance, and optimal budget use.
• Guides creative ideation and content strategy, balancing brand requirements with authentic creator storytelling.
• Leads campaign execution and performance oversight, translating data into clear insights, ROI, and optimization recommendations.
• Manages and mentors influencer teams, ensuring high-quality delivery, clear delegation, and timely execution.
• Partners closely with senior internal teams (creative, social, digital) to deliver integrated and amplified campaigns.
• Provides senior counsel on influencer risk, reputation management, and crisis response.
• Supports business growth through pitch leadership, strategic proposals, and expansion of existing client accounts.
• This is a freelance contractual role based onsite.