Freshers/Organic Marketing

Freshers/Organic Marketing

Key Responsibilities

Online Organic Marketing

● SEO & Website Growth

○ Optimise website content, blogs, and landing pages for high-intent keywords.

○ Manage backlink building, site audits, and technical SEO fixes in collaboration with developers.

● Google Business Profile (GBP) & AI Search

○ Regularly update GBPs across clinic locations, ensuring reviews, photos, and Q&A are fresh and optimised.

○ Stay ahead of AI-driven search discovery (Google SGE, ChatGPT plugins, etc.) and adapt content for discoverability.

● Social Media (Organic)

○ Create and schedule posts across LinkedIn, Instagram, and other relevant platforms.

○ Drive engagement through community building, user-generated content, and storytelling.

Offline & Partnership Marketing

● Corporate Partnerships

○ Develop and maintain relationships with HR and admin leaders to offer dental health checkups and employee benefits.

● Hyperlocal Marketing

○ Plan and execute low-cost, high-visibility campaigns near clinics (flyers, posters, community events, local influencers).

● Community & Offline Partnerships

○ Collaborate with gyms, cafes, salons, and housing societies for awareness and referral opportunities.

What Success Looks Like

● Steady month-on-month growth in organic leads (both online and offline).

● Top search rankings for target keywords and optimised GBP profiles across all clinic locations.

● Active engagement on social media platforms with growing follower base.

● Signed partnerships delivering walk-ins and referrals.

● Measurable contribution to new patient acquisition from organic sources (vs paid).

Role Details

● Job Type: Full-time

● Level: Entry–Mid (Freshers - 1 years experience)

● Location: Bangalore

● Experience: Fresher

● Reports to: Head of Organic Growth

If interested share your cv to dr.tahseen@doc32.in

Job Type: Full-time

Work Location: In person

Job Type: Full-time

Pay: ₹300,000.00 - ₹400,000.00 per year

Work Location: In person