FSR Lead

Job Title: FSR Lead

Job Summary: Lead the FSR (Food Service & Restaurant) sales function across the country. Build and maintain effective long-term relationships and a high level of satisfaction with key senior-level decision makers and influencers at assigned customer accounts, including major strategic customers. Drive revenue growth, manage P&L and budgets, and develop high-performing sales teams to achieve business objectives.

Key Responsibilities:

• Implement and execute company policy, strategy, and sales targets across the FSR segment.
• Lead, coach, and develop the FSR sales team — setting goals, monitoring performance, and driving productivity and competencies.
• Build, strengthen, and maintain strong business relationships with key customers and senior-level decision makers.
• Identify, develop, and close new sales opportunities to expand the customer base and increase market penetration.
• Achieve revenue targets by increasing revenue spend per account through cross-selling and range selling of Diversey/Solenis products and services.
• Manage P&L, budgets, and sales forecasting for the FSR function.
• Conduct regular status and strategy meetings with customers' senior management to understand their needs and align them with the organization's product and service strategies.
• Deliver total solutions to meet customer requirements, including troubleshooting across the business cycle.
• Prepare and present complete offers to reach profitable agreements and finalize contract terms.
• Study market trends and monitor competitor activities, reporting insights to the Country Director.
• Prepare action plans by individuals and by team for effective search of sales leads and prospects.
• Monitor customer orders, deliveries, and services provided to ensure satisfaction.
• Support money collection efforts with overdue accounts.
• Communicate effectively with cross-functional teams to optimize output.
• Manage customer satisfaction, resolve conflicts, and ensure the sales team implements and achieves requested plans and targets.
• Make and approve people management decisions in collaboration with management, including recruitment, promotions, terminations, and compensation.

Qualifications:

• Bachelor's degree in Business, Engineering, Chemistry, or a related field.
• Proven experience in FSR / Food Service sales leadership.
• Strong track record in achieving sales targets and managing P&L.
• Excellent relationship management, negotiation, and presentation skills.
• Solid business acumen with strong analytical and problem-solving abilities.
• Proficient in Microsoft Office (Word, Excel, PowerPoint).
• Fluent in English.