General Manager – Multi-Channel Business

A fast-growing cutlery retailer and e-commerce company with two Knoxville brick-and-mortar stores, two websites, and active marketplaces on Amazon, eBay, Walmart, and more. We serve knife enthusiasts, outdoor adventurers, and everyday EDC users — offering quality products, professional sharpening services, and exceptional customer experiences.

The Role

We are seeking a General Manager with a wide spectrum of experience to oversee daily operations across both physical stores and online channels. This is not a typical retail manager role — you will be leading a complex, multi-channel business that blends retail, e-commerce, marketplace management, IT oversight, marketing, and team leadership.

Key Responsibilities

Leadership & Team Management

• Manage and motivate staff across stores and e-commerce operations.
• Oversee hiring, scheduling, training, and performance reviews.
• Maintain a positive culture while ensuring accountability.

Multi-Channel Operations

• Oversee sales across brick-and-mortar, websites, and marketplaces (Amazon, eBay, Walmart and other marketplaces).
• Ensure product listings, pricing, and promotions are accurate and competitive.
• Maintain marketplace compliance and prevent account suspensions.

Business & Financial Management

• Drive revenue growth and gross margin improvement.
• Monitor P&L levers (labor %, COGS, shrink, fulfillment accuracy).
• Collaborate with vendors and marketing partners.
• Exploring new opportunities
• Oversee inventory ordering and replenishment across stores, websites, and marketplaces — ensuring the right mix of stock, proper forecasting, and timely vendor orders. Ordering and vendor negotiations.

Marketing & IT Oversight

• Coordinate digital marketing campaigns, promotions, and community events.
• Work with IT to ensure websites and POS systems run smoothly.
• Provide insights into SEO, digital advertising, and customer engagement.

Customer Experience & Brand Building

• Maintain high standards for customer service in-store and online.
• Organize local events, promotions, and partnerships to strengthen the brand.

What We’re Looking For

• 5+ years in retail or specialty store management, ideally with a strong multi-channel/e-commerce exposure.
• Experience managing teams of 6–12 employees or more.
• Knowledge of online marketplaces (Amazon/eBay/Walmart) and website operations.
• Business acumen: inventory control, sales reporting, and financial literacy.
• Strong organizational, leadership, and problem-solving skills.
• Strong work ethic and commitment to accountability.
• Excellent communication skills — able to clearly convey expectations to staff, coordinate with vendors/partners, and engage customers.
• Passion for knives, cutlery, or outdoor gear is a plus.

Compensation

• Base Salary: $65,500–$81,500 (depending on experience).
• Performance Bonus: Up to 10–15% annually, paid quarterly, based on:
• Sales growth & gross margin
• Marketplace health & order fulfillment accuracy
• Employee retention & team performance

Job Type: Full-time

Pay: $65,500.00 - $81,500.00 per year

Benefits:

• Employee discount
• Paid time off

Experience:

• Retail management: 5 years (Preferred)

Work Location: In person