Global Leader, Marketing, Branding and Commercial Operations

NAMSA pioneered the industry and was the first independent company in the world to focus solely on medical device materials for safety. NAMSA started testing medical devices before the U.S. Food and Drug Administration started regulating such products in 1976.

We are shaping the industry. NAMSA has been a key contributor to the development of the test methods that govern our industry. We have become the industry’s premier provider. We provide support for clients during every step of the product development lifecycle and beyond.

Come and work for an organization with the:

Vision to inspire innovative MedTech solutions that advance global healthcare, improve patient lives and accelerate Client success and the

Mission to deliver best-in-class global MedTech development solutions through our people, expertise and technology by adhering to our core

Values:

• Act with integrity in everything we do.
• Provide best-in-class customer experiences.
• Develop superior talent and deliver expertise.
• Respond with agility and provide timely results.
• Embrace collaboration, diverse perspectives and ideas.

Job Description:

• Conducts the affairs of the global marketing communications function in accordance with the vision, policies, and business plan of the company.
• Supervises, directs, and controls all functions and activities of NAMSA’s global marketing communications team worldwide.
• Advises and assists the Vice President Global Marketing in developing and installing the annual Marketing business plan.
• Accountable for lead and demand generation across Lab and CRO Service offerings globally.
• Global Events: Oversee development and implementation of global event strategies with the assistance of the Global Marketing Events Manager: webinars, NAMSA Training Series, conferences, trade shows, ad hoc events and the annual Global Sales and Marketing Conference.
• Global Internal Communications: Partner with Human Resources and Executive Leadership Teams as necessary to develop content and messaging/value propositions for internal stakeholders to strengthen corporate initiatives.
• Support business development executives to close deals and generate opportunities through digital outreach and sales collateral creation.
• Work with the Commercial Leadership Team to define internal and external market positioning strategy
• Execute the plan by collaborating with cross-functional teams: Product Managers, SME’s, Product Marketing, commercial operations & others
• Utilize data and insights to develop go-to-market strategy, solutions-focused narratives, and thought leadership content (presentations, talking points, etc.) for the BDE team
• Influence messaging and positioning for NAMSA Associates, clients, and external engagements (e.g. client meetings, speaking engagements, etc.)
• Conceive and execute on strategic initiatives to drive education and engagement, and new client conversions in alignment with strategic plans.
• Performs other duties as assigned.

Qualifications & Technical Competencies:

• Bachelor’s degree in business, marketing or journalism. MBA strongly preferred.
• 10+ years overall experience in successfully driving integrated marketing strategies, with technical products or services, including 5+ years of successful leadership experience.
• Excellent communications and management skills, and experience in the use of cross-functional teams.
• Advanced knowledge of best-in-class digital marketing strategies, including e-mail/drip campaigns, Search Engine Optimization (SEO), AI/ML Applications, Salesforce CRM, Pardot/Account Engage marketing platform & other marketing automation reporting tools.
• Strong knowledge of print, digital, video, and online marketing strategies, concepts and marketing communications principles. Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into effective communications strategies.
• Excellent people and communications skills to effectively interact with Associates, strategic partners, cross-functional and global teams, Leadership/Executive Team and third parties.
• Previous experience as a communications manager or director of marketing in the medical device, laboratory or CRO Industries.
• Demonstrated experience in distilling strategy into go-to-market initiatives, deliverables and metrics
• Knowledge of market trends and industry best practices for marketing B2B services. CRO industry and Lab Service experience in Medical Device industry strongly preferred.
• Excellent people and communication skills to interact with cross functional Associates, Business Development, and clients
• Attention to detail and an eye with the ability to translate technical capabilities into client benefits
• Fluency in English and local language, if different, required

Working Conditions:

• The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• Requires maintaining physical condition necessary for walking, standing, or sitting for prolonged periods of time.
• Extensive use of computer keyboard.
• Some travel may be required for training and/or meetings

Pay Range Minimum:

$147,900.00

Pay Range Target:

$200,000.00

Pay Frequency:

Annual

Please Note: Individual base pay depends on various factors, in addition to primary work location, such as complexity and responsibility of role, job duties/requirements, and relevant experience and skills.

NAMSA is an equal employment opportunity company.

NAMSA participates in pre-employment background and drug screen processes aligned to local, state and federal laws.