Global Marketing Manager Aerospace & Defense MOLYKOTE® Vespel®

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Reporting to the Global Marketing Leader for MOLYKOTE® & Vespel®, the Global Marketing Manager (GMM), Aerospace & Defense will be responsible for developing and implementing the global strategic marketing plan for the aerospace & defense market segment. This role will also be responsible for the implementation of the strategic plan at the regional level with support from marketing colleagues globally for both MOLYKOTE® specialty lubricants and Vespel® parts & shapes businesses. The strategy will outline the plan for addressing the most challenging wear and friction opportunities, identifying new business models & use cases, while creating a collaborative cross-functional and cross-regional growth mindset throughout the organization.

As a global champion of strategic marketing functional competencies, this role will develop a deep understanding of global & regional market trends, competitive landscape, and needs based customer segmentation by market/adjacency to expand addressable market and drive share gains, as well as outline the regional implementation and communication plans in collaboration with marketing communications & marketing team members globally. The GMM will be accountable for the long (5+ year) and mid-term growth of the market segment and for supporting the commercial team with global & regional insights to facilitate accurate demand planning, pricing, and customer targeting at the segment/technology level. The ideal candidate will have relevant market experience while personally demonstrating a strong external focus and proactively develop close working relationships with key local customers and partners within the aerospace & defense market segments. This role will also offer opportunities to develop & establish responsibilities in other markets as well.

The GMM will be expected to develop a global where to play/how to win marketing strategy for the market segment and be able to write formal marketing plans. They will also lead a global market segment team in conjunction with key account managers, application & business developers to align on action plans around innovations, product launches, and application case studies

Location: USA (flexible with options to work Remote)

Primary locations include OH, DE, CT, and VA

Key Roles/Responsibilities:

• Own & drive business growth within the Aerospace & Defense segments through the development of a global market strategy.
• Stay updated on industry developments, regulations, & innovations related to DuPont’s business interests.
• Translate market changes into opportunities for Vespel® & MOLYKOTE® while developing a business case to execute the associated strategy.
• Develop & maintain 4P marketing strategy and execution plans optimized for regional customer needs-based segmentation.
• Guide regional execution of market plan by closely working with cross-functional teams globally.
• Understand customer growth strategies and focus areas to deliver top-line revenue & gross margin performance; Evaluate customer needs and preferences to identify market trends, new markets, and new innovations.
• Drive execution of innovation launches to capture value & drive sustainable growth in the businesses.
• Utilize CRM system to monitor active sales pipeline at the customer level to have clarity on how to drive both short and long-term growth, as well as innovation strategies.
• Utilize digital & traditional marketing channels to reach target audiences and increase brand visibility & recognition.
• Collaborate with regional sales and technology leadership to ensure resources are effectively prioritized and aligned with market segment-technology objectives.
• Networking with industry experts, customers, prospects & other key influencers in our value chain through industry conferences, events, tradeshows & direct engagement opportunities.
• Monitor competition with support of customer facing team & execute competitive analysis while proactively communicating needs and growth ideas to key stakeholders.
• Partner with marketing communications to develop & implement appropriate communications strategies.

Minimum Qualifications:

• Bachelor’s degree in marketing, engineering, or another related field.
• 10+ years of aerospace and/or defense market development experience.
• Demonstrated business and financial acumen with ability to collect and analyze data and communicate insights effectively.
• A leader who naturally connects & builds strong relationships with others, demonstrates strong emotional intelligence, and possesses the ability to communicate clearly & persuasively (lead by influence).
• Ability to quickly understand unfamiliar markets through primary research and analysis and develop strategic plans to address those markets.
• Technical knowledge and the ability to communicate technical information to various audiences.
• A highly self-motivated and results-driven professional with excellent interpersonal skills.
• A change agent who conveys a sense of urgency and drives issues to closure.
• Demonstrated success in working in global, diverse & cross functional teams.
• Solid organization skills including attention to detail and multi-tasking skills. Strong project management expertise. A strategic thinker.
• Excellent written and verbal communication skills.
• Travel: This position requires 25% travel (at times more)
• Language: English

Preferred Qualifications

• Channel Management experience
• Education: MBA

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