Google Media Buyer

About VGL Group

Vaibhav Global Limited (VGL) is a leading electronic retailer of jewelry and lifestyle products. In FY 2023-24, VGL reported a turnover of ~$365 million and employs 4,000+ people globally, with 3,000+ based in Jaipur, India.

Multi-Channel Presence

VGL reaches a broad audience through its TV, e-commerce, and digital retail platforms:

• Shop LC (USA) – Live broadcasts to 60M+ homes with a strong e-commerce presence.
• TJC, UK – Reaches 27M+ homes through TV and digital platforms.
• Shop LC Germany – Broadcasts to 40M+ homes, expanding VGL’s European market presence.
• Ideal World (UK) – Acquired in 2023, a leading UK teleshopping & digital sales platform.
• Mindful Souls – Acquired in 2023, a fast-growing subscription-based e-commerce brand focused on spiritual and wellness products.

Social Impact & ESG Initiatives

• Your Purchase Feeds… – VGL’s flagship one-for-one meal program has provided 99M+ meals to schoolchildren in India, the US, and the UK.
• Employee Volunteering – Encourages employees to donate two hours monthly for charitable activities.
• Sustainability Commitment – Focused on renewable energy, waste reduction, and green initiatives.
• IGBC Award Winner – Recognized for excellence in green built environments at its Jaipur SEZ unit.
• Assigned a ‘Combined ESG Rating 72 (Strong)’ from ICRA ESG Ratings Limited

Talent & Culture

• Humanocracy & Micro-Enterprises – VGL fosters a decentralized, empowered work culture, enabling small, agile teams to drive innovation and ownership.
• Talent Density & Meritocracy – Prioritizing high-performance teams, rewarding talent, and a culture of excellence.
• GPTW Certified – Recognized as a Great Place to Work across India, the US, the UK, and China.

Recognition & Achievements

• Top Exporter Award – Honored by GJEPC for being India’s largest exporter of silver and colored gemstones.
• Operational Excellence – A strong track record in value-driven retail and customer-centric growth.

• Research, implement, and execute Google advertising strategies for Mindfulsouls' eCommerce products across multiple Google Ads platforms, including Search, Display, YouTube, Shopping, and pMax.
• Analyze, supervise, and optimize the Google advertising configuration to achieve objectives efficiently.
• Utilize advanced analytical tools to produce performance reports and provide recommendations for improvements.
• Manage varied budgets while meeting specified CPA/ROAS targets for distinct product categories.
• Take full responsibility for defining and prioritizing actions to maximize return on ad spend.
• Research, implement, and execute Microsoft advertising, Criteo, Google, MS ads .

• Constantly reviewing success and look for improvements to campaigns.
• A great problem-solving mentality that’s able to overcome obstacles and find solutions.
• An ambitious, energetic self-starter.
• Up for a challenge and ready to deal with the fast-paced, ever-changing nature of an Ecommerce business.
• Takes responsibility and initiative for actions, projects and people.

• MBA degree is must.
• Minimum 3 years’ experience actively managing Google Ads accounts
• Strong experience in Google Shopping & Merchant Center
• Ideally holding a Google AdWords Certification
• Ecommerce Exposure is must
• Strong Excel skills
• Strong Knowledge of Google Analytics
• Good written and verbal communication skills