Role Overview:
We are seeking a creative and detail-oriented Graphic Designer to produce engaging, brand-aligned digital assets for social media and newsletters. The ideal candidate will have a strong sense of design aesthetics, visual storytelling, and the ability to translate marketing objectives into visually compelling content that enhances audience engagement and brand identity.
Key Responsibilities:1. Social Media Design
- Create visually appealing Instagram carousel posts and other social media graphics that align with the brand’s visual identity and tone.
- Develop designs that effectively communicate story elements, titles, and character highlights for ongoing campaigns (e.g., Baroness Goes on Strike).
- Adapt visuals for various formats and platforms while maintaining quality and brand consistency.
2. Newsletter & Digital Campaign Design
- Design promotional newsletters for product launches, special editions, and marketing campaigns.
- Incorporate elements such as title introductions, blurbs, product visuals, character spotlights, and promotional details (e.g., discount codes).
- Produce responsive designs suitable for both desktop and mobile viewing.
3. Brand Consistency & Collaboration
- Ensure all designs adhere to established brand guidelines and creative direction.
- Collaborate closely with marketing, editorial, and social media teams to ensure alignment of creative output with campaign objectives.
- Participate in feedback and revision cycles to refine designs to final, publish-ready quality.
Required Skills & Qualifications:
- Bachelor’s degree in Graphic Design, Visual Communication, or related field.
- 1–3 years of experience in digital graphic design (internship or professional).
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Strong understanding of layout, typography, color theory, and composition.
- Experience designing for both print and digital (especially social media and newsletters).
- Attention to detail and the ability to meet tight deadlines with minimal supervision.
- Knowledge of current design trends, especially in entertainment, publishing, or lifestyle sectors.
Preferred Skills:
- Experience creating marketing materials for publishing, entertainment, or e-commerce brands.
- Familiarity with motion graphics or basic animation for social media content.
- Understanding of UX/UI principles for digital newsletters.
Deliverables & Expectations:
- High-quality, final-ready designs (not concept drafts).
- Editable files (PSD/AI) and final export formats (PNG/JPG/PDF).
- Timely submission and communication through designated channels (email or internal groups).
Job Type: Full-time
Pay: ₹25,000.00 - ₹30,000.00 per month
Benefits:
Work Location: In person