Graphic Designer

Job Description: Creative Visual Designer

Department: Design

Location: Kozhikode, Kerala

Employment Type: Full-time

Experience: 2–3 years (Relevant Professional Experience)

Reporting to: Creative Head

About the Role

Xylem Learning is seeking a dedicated and innovative Creative Visual Designer to enrich our high-impact content and marketing initiatives. This role is crucial for transforming educational concepts and promotional strategies into visually stunning, engaging materials. You will be a key player in elevating the learning experience and expanding our digital footprint across all platforms. The ideal candidate blends exceptional design acumen with a passion for educational technology.

Core Responsibilities

1. Educational & Digital Content Creation

• Design and produce engaging visual assets for Xylem's proprietary educational content.
• Develop high-quality, platform-optimized graphics for social media channels.

2. Marketing & Promotional Asset Development

• Conceptualize and deliver compelling digital creatives for:
• Targeted paid advertising campaigns.
• Email marketing and newsletter templates.
• Social media promotion across all major networks.
• Website banners, landing page elements, and various digital display assets.
• Produce high-quality print materials, including event collateral, posters, brochures, and flyers.

3. Cross-Functional Design Synergy

• Collaborate effectively with Subject Matter Experts, Content Writers, and the Video Production team to ensure seamless and visually unified communication.
• Ensure all visual elements are consistent, cohesive, and maintain a high standard of quality across every medium (web, mobile, print, video).
• Expertly adapt and resize final artwork for multiple formats without compromising design integrity.

4. Brand Stewardship

• Act as a guardian of the Xylem Learning brand, consistently applying and further developing our visual identity and design language.
• Ensure every designed piece is not only visually attractive but also educationally effective and strictly compliant with brand guidelines.

5. Workflow and Delivery

• Manage a dynamic workload, juggling multiple design projects simultaneously while meeting strict, fast-paced deadlines.
• Maintain an organized system for file management, version control, and efficient handling of design revisions and final approvals.

Desired Qualifications & Skills

Education & Experience

• Education: Bachelor’s degree in Graphic Design, Visual Arts, Visual Communication, or a closely related discipline.
• Experience: Minimum of 2–3 years of hands-on professional design experience, ideally within the EdTech, E-learning, or a performance-driven marketing environment.

Technical Expertise

• Essential Proficiency: Mastery of the Adobe Creative Suite (specifically Photoshop, Illustrator, and InDesign).
• Advantageous Skills: Familiarity with modern design/prototyping tools like Figma is a significant plus.

Portfolio

• A strong, well-curated portfolio is mandatory, demonstrating a successful history in creating both educational visuals and high-converting promotional/marketing campaigns.

Soft Skills & Aptitude

• Creative Detail: A meticulous eye for visual hierarchy, typography, color theory, and composition.
• Communication: Excellent verbal and written communication skills for articulating design choices and receiving feedback.
• Conceptual Translator: Proven ability to rapidly translate complex academic or abstract marketing concepts into clear, compelling visual narratives.

Why Join Xylem Learning?

• Mission Impact: Be part of a passionate, mission-focused team committed to democratizing educational excellence.
• Creative Freedom: Contribute your unique design perspective to empower our students and grow the Xylem brand.
• Career Growth: Thrive in a dynamic, high-growth EdTech sector with ample opportunities for professional development.
• Collaboration: Work alongside leading educators, innovative marketing strategists, and digital pioneers.

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Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Ability to commute/relocate:

• Kozhikode, Kerala: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Graphic design: 2 years (Required)
• Adobe Creative Suite: 1 year (Required)

Work Location: In person