Graphic Designer (for CRM)

Grandiose is a home-grown Retail chain giving its customers a different experience for shopping and dining in the UAE. The fast-growing dynamic business is looking for Graphic Designer (for CRM) in Marketing Dept for its Supermarket business vertical.

Job Summary:

In this role, you will be responsible for producing engaging and visually impactful designs that strengthen our customer relationships across newsletters, email campaigns, in-app communications, and CRM platforms.

The ideal candidate has a strong design sense, is detail-oriented, and understands how to translate brand messaging into compelling visuals that drive engagement, loyalty, and conversions.

Key Responsibilities:

CRM Creatives

• Design visually compelling newsletters, email templates, and CRM banners.
• Create graphics tailored for push notifications, app pop-ups, and other CRM touchpoints.
• Ensure all assets reflect the brand’s identity and tone while engaging diverse user groups.

Campaign Support

• Develop creatives for customer lifecycle campaigns including onboarding, retention, and re-engagement.
• Support seasonal campaigns, promotions, and loyalty programs with impactful visuals.
• Deliver high-quality assets under tight timelines aligned with CRM campaign schedules.

Brand Messaging

• Translate marketing and CRM strategies into engaging design solutions.
• Maintain visual consistency across all CRM channels and touchpoints.
• Work closely with CRM and marketing teams to ensure messages are clear and impactful.

User-Centric Design

• Design with a focus on customer journey and engagement.
• Ensure email and CRM assets are responsive and optimized for different devices and screen sizes.
• Align creatives with UX best practices to maximize readability and interaction.

Research & Trend Analysis

• Stay up to date with design trends in CRM, email marketing, and digital communication.
• Conduct competitor benchmarking to deliver fresh, competitive designs.
• Experiment with new formats, layouts, and styles to boost performance.

Content Adaptation

• Adapt creatives for multiple languages and market segments.
• Resize and repurpose designs for newsletters, banners, push notifications, and social CRM tie-ins.

Quality Assurance

• Review all assets for accuracy, branding, and technical compliance (email standards, responsive rendering, etc.).
• Maintain an organized archive of design files for future campaigns and iterations.

Collaboration

• Partner with CRM managers, copywriters, and marketing teams to deliver cohesive campaigns.
• Incorporate feedback effectively to refine and elevate design output.