Graphic Designer & Social Media Manager

Job Summary:

The North Land Institute of Training in Dubai is seeking a creative, detail-oriented, and tech-savvy Graphic Designer & Social Media Manager to join our dynamic team. This dual-role position will be responsible for creating high-quality visual content and managing the Institute’s social media presence across multiple platforms to enhance brand awareness, engage audiences, and support student recruitment efforts.

This is an exciting opportunity for a versatile professional who thrives in both creative design and strategic digital marketing.

Key Responsibilities:Graphic Design:

• Create engaging and on-brand visual content for digital and print media, including brochures, flyers, banners, ads, presentations, and promotional materials.
• Design creative assets for email campaigns, website content, and student communication.
• Ensure brand consistency across all visual materials and platforms.
• Collaborate with internal teams to develop visual concepts that support institutional goals and marketing campaigns.
• Edit photos and videos for online distribution.

Social Media Management:

• Develop and implement a comprehensive social media strategy to increase engagement and visibility.
• Manage day-to-day posting, scheduling, and community engagement across platforms (Instagram, Facebook, LinkedIn, TikTok, etc.).
• Plan and execute social media campaigns for programs, events, and student recruitment drives.
• Analyze performance metrics and adjust content strategies accordingly to optimize reach and impact.
• Stay up-to-date with the latest social media trends, platform updates, and digital marketing best practices.

Qualifications & Experience:

• Bachelor's degree in Graphic Design, Marketing, Communications, or a related field.
• Minimum 3 years of experience in a similar role, preferably in the education or training sector.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, etc.).
• Experience managing business social media accounts and digital marketing tools (e.g., Meta Business Suite, Canva, Buffer, or Hootsuite).
• Strong portfolio showcasing a range of design and social media work.
• Excellent communication, time management, and organizational skills.
• Ability to work independently and collaboratively in a fast-paced environment.
• Basic video editing and motion graphics experience is a plus.
• Knowledge of SEO and paid social advertising is an advantage.

What We Offer:

• Competitive salary based on experience.
• Creative and collaborative work environment.
• Opportunity to contribute to a growing educational brand.
• Professional development and growth opportunities.

Job Type: Full-time