Graphic & Wayfinding Designer

JOB SUMMARY:
We are seeking a highly creative and detail-oriented Graphic & Wayfinding Designer to join our growing design team. The ideal candidate will possess a strong background in signage, environmental graphics, wayfinding systems, retail branding, and outdoor media advertising.

This role requires a professional who can transform complex information into visually intuitive and engaging experiences while ensuring brand consistency, functional usability, and production feasibility. The successful candidate will play a critical role in designing signage systems, wayfinding solutions, branding elements, and advertising materials that enhance user experience across retail, commercial, hospitality, healthcare, educational, and public environments.

Candidates with proven experience in Signage, Wayfinding Systems, Environmental Graphics, Retail Branding, or Outdoor Advertising Industries will be strongly preferred.

KEY RESPONSIBILITIES:

1. Wayfinding & Environmental Graphic Design

• Design comprehensive wayfinding and directional signage systems for commercial, retail, hospitality, healthcare, educational, and public-sector projects.
• Develop intuitive navigation strategies that improve user experience and spatial orientation.
• Create signage hierarchies, information architecture, and visual communication systems.
• Ensure accessibility, readability, and compliance with project-specific standards and regulations.

2. Signage Design & Brand Implementation

• Design indoor and outdoor signage solutions including pylons, monument signs, directional signs, retail branding elements, digital signage, and experiential graphics.
• Translate brand guidelines into effective environmental and signage applications.
• Ensure visual consistency across all signage and branding touchpoints.

3. Creative Design & Visual Communication

• Develop high-impact graphic concepts for advertising campaigns, OOH media, retail promotions, exhibitions, and marketing collateral.
• Produce visually compelling graphics for print, digital, and large-format applications.
• Collaborate with marketing, sales, project, and production teams to develop innovative design solutions.

4. Technical Artwork & Production Support

• Prepare production-ready artwork, fabrication drawings, and print files for manufacturing and installation.
• Coordinate closely with production teams to ensure design feasibility and material suitability.
• Review proofs and production outputs to ensure design accuracy and quality standards.

5. Project Coordination & Stakeholder Management

• Interpret client briefs and convert requirements into effective visual solutions.
• Present design concepts and recommendations to internal stakeholders and clients.
• Manage multiple design projects simultaneously while meeting deadlines and quality expectations.

6. Quality Assurance & Design Compliance

• Conduct thorough design reviews to maintain accuracy, consistency, and compliance.
• Ensure all designs align with branding standards, production specifications, and project objectives.
• Monitor implementation to ensure final installations accurately reflect approved designs.

7. Innovation & Industry Awareness

• Stay informed about emerging design trends, materials, technologies, and wayfinding best practices.
• Research global trends in environmental graphics, experiential branding, and digital signage.
• Recommend innovative design approaches that enhance user engagement and brand visibility.

JOB REQUIREMENTS:

Qualification:

• Bachelor’s Degree in Graphic Design, Visual Communication, Environmental Graphic Design, Architecture, Interior Design, or a related field.

Experience:

• Minimum 3 to 5 years of professional experience in Graphic Design, Signage Design, Wayfinding Systems, Environmental Graphics, or Outdoor Advertising.
• Proven portfolio demonstrates expertise in signage, branding, wayfinding, and large-format design projects.
• Experience working with signage manufacturers, advertising agencies, branding firms, or design consultancies is highly preferred.

Technical Proficiency:

• Advanced proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign).
• Strong working knowledge of CorelDRAW.
• Experience with AutoCAD for signage layouts and technical drawings is highly advantageous.
• Understanding of large-format printing, fabrication processes, materials, and installation requirements.
• Knowledge of typography, color theory, information hierarchy, and user-centered design principles.

Leadership & Soft Skills:

• Strong creative thinking and conceptual development skills.
• Excellent communication and presentation abilities.
• Effective project management and multitasking capabilities.
• Exceptional attention to detail and quality.

Job Type: Full-time

Application Question(s):

• Please share portfoilio link/examples of wayfinding, signage, or environmental graphic projects you have successfully designed.
• Which design software and technical tools are you most proficient in?
• Have you worked on projects involving signage fabrication and installation coordination?
• What is your current salary?
• What is your expected salary?
• Do you have at least 3 years of experience in signage, wayfinding, environmental graphics, or outdoor advertising design?

Work Location: In person