Group Account Director

Description

Key Responsibilities

• Lead Strategic Client Partnerships: Serve as the principal leader of client accounts, ensuring we consistently exceed client expectations and deliver transformative results.
• Cultivate Senior Client Relationships: Forge deep, trust-based relationships with senior-level clients, acting as a strategic advisor on their business needs, and proactively identifying opportunities where The Social Lights can help achieve their business objectives.
• Inspire High-Performance Teams: Lead and motivate cross-functional teams to consistently produce exceptional work, fostering an environment that drives creativity, collaboration, and excellence.
• Command Client Engagements: Direct and orchestrate high-impact client interactions, including meetings, presentations, and strategic discussions, to ensure our ideas and solutions are compellingly communicated and embraced.
• Exemplify Presentation Mastery: Deliver presentations with authority and insight, anticipating client needs and questions, and confidently articulating how The Social Lights’ products, strategies and solutions directly address the challenges and opportunities at hand.
  

• Oversee and optimize the financial performance of a portfolio of accounts, steering our organization toward operational excellence and financial success.
• Spearhead the retention and expansion of client portfolios, fostering enduring relationships and surpassing client expectations.
• Oversee the sales renewal process for assigned accounts outlining key partnership opportunities and driving the account strategy.
• Champion strategic initiatives, identifying opportunities to elevate client ambitions and pioneering novel avenues of support.
• Inspire and empower the team to deliver unparalleled performance, orchestrating compelling presentations and persuasive engagements.
• Oversee the financial vitality of key accounts, driving operational excellence and strategic foresight.
Collaborate with the Chief Growth Officer in crafting comprehensive renewal strategies, highlighting pivotal partnership opportunities and steering account trajectories.

• Seamlessly collaborate alongside multi-disciplinary TSL discipline leads and their teams to develop social-first ideas and bring strategic leadership and thinking into all work throughout the agency.
• Collaborate with cross-agency partners on behalf of client interests.
• Present strategic thinking and outputs to clients and internal partners.
• Demonstrate presentation prowess by presenting ideas in a compelling and inspiring manner, anticipating questions that may arise and being fully prepared with thoughts that go well beyond what is written on a slide; ultimately helping internal and external partners see the value The Social Lights offers and how our ideas directly solve the challenge at hand.

• Champion the establishment of our organization as the premier and sought-after provider of innovative social media solutions, elevating our reputation and setting new industry standards.
• Instill an agency-wide culture of curiosity, productivity and proactivity particularly related to content/engagement trends and innovations.
• Promote and encourage a positive workplace culture dedicated to serving clients first and delivering a high standard of work on their behalf.
Champion a workplace dedicated to client service excellence and the delivery of superior work standards.

• Strategically lead and cultivate high-performing project teams, advocates and direct reports, fostering a culture of excellence to drive collective growth and success.
• Work with direct reports to set measurable annual objectives, conduct check-ins and scheduled employee reviews, and provide continual and specific feedback to help each employee continue on their path to growth.
• Develop direct reports through ongoing coaching, skills development and encourage participation and/or memberships that foster growth and development.
• Identify and champion growth opportunities for agency personnel.
• Anticipate hiring needs, actively contribute to the hiring process for content and engagement roles, and assist in onboarding new team members.
• Create and present internal training content with the intent to continue advancing team skills and development across the agency.
• Orchestrate and oversee the integration and onboarding process for new team members, ensuring assimilation into our organization with the structure of the 30/60/90 day check-ins and fostering a culture of excellence from the outset.

Skills, Knowledge and Expertise

• Bachelor’s Degree in Advertising, Journalism, Public Relations, Marketing or relevant field of study
• 10+ years of experience with 5+ specifically dedicated in a social media role and 5+ years of experience in client-facing role
• Prior experience in a strategic sales-driven role
• Stellar writing, editing and proofreading skills
• Excellent time management, organization, and prioritization skills
• Able to maintain confidentiality with business relations, personnel matters and proprietary matters
• Proficiency in the Google Suite: Docs, Slides, Sheets
• Proficient in Keynote and Powerpoint
• Proficient in the Adobe Suite
• Ideally proficient in Hubspot, FunctionPoint and Asana (or similar tools)

Benefits

• Medical Insurance
• Dental Insurance
• Voluntary Vision Insurance
• HSA with Company Contribution
• 401k with Company Match
• Paid Time Off
• Technology Enablement + AI Tools
• Summer Hours + Flexible Work Options
• Pet-Friendly Office
• Paid Parking

About The Social Lights