Growth Marketing Data Analyst

🔍 We're Hiring: Growth Marketing Data Analyst | Cairo, Egypt (Onsite)

Most analysts report on what happened. We need someone who decides what happens next.

At Daftra دفترة , the top 5 cloud SaaS platform across the Arab region, your analysis won't sit in a slide deck. It will reallocate budgets, eliminate wasted spend, and determine which channels we scale directly impacting revenue from day one.

About us Daftra supports 50+ business sectors across the Arab world with a secure, scalable, 99.9%-uptime enterprise management platform. Fast-growing. Engineering-led. Multi-channel.

Role overview This is a high-ownership role at the intersection of data science and growth marketing. Google Ads is your primary focus, but you'll own the full measurement picture paid social, organic search, SEO, social media, email, and attribution.

Responsibilities

• Full Google Ads analytical ownership Search, PMax, Display, YouTube mapped to the SaaS funnel
• Multi-channel paid social analysis Meta, LinkedIn, TikTok with a unified efficiency framework
• LTV/CAC and payback period modelling segmented by channel, cohort, and customer tier
• Rigorous A/B testing with correct statistical power frequentist and Bayesian
• Multi-touch attribution connect every touchpoint to closed-won CRM revenue
• Own GA4, GTM, BigQuery pipelines and a live cross-channel performance dashboard

Qualifications

• Bachelor's in Statistics, Mathematics, Engineering, Computer Science, or equivalent quantitative field
• 3+ years in growth analytics, performance marketing analytics, or data-science-adjacent marketing
• Proven Google Ads analysis experience paid social is a strong plus
• Solid command of SQL, Python or R, GA4, and GTM
• Deep understanding of SaaS metrics LTV, CAC, MRR, ARR, churn, trial-to-paid conversion
• Statistical rigour you know when a test is underpowered and why it matters

Why Daftra?

🚀 Career growth

🚗 Transportation allowance

💪 Gym membership

🎓 MBA discount

🤝 Friendly, collaborative environment