GTM Team Leader

Job Summary:

The Go-to-Market Department Leader is a strategic and hands-on executive responsible for driving the successful launch and market penetration of products and services. This role involves developing and executing comprehensive retail strategies that align with business objectives, ensuring seamless collaboration across product, sales, and marketing teams. The ideal candidate will have a proven track record in market analysis, product launches, and customer engagement, coupled with strong leadership skills to guide and inspire a high-performing team. Key responsibilities include strategic planning, marketing and sales enablement, performance monitoring, and fostering a culture of innovation and excellence. This position will play a pivotal role in achieving market leadership and driving revenue growth through effective go-to-market initiatives.

Roles & Responsibilities:

1- Strategic Planning:

• Develop and execute comprehensive retail strategies aligned with overall business objectives.
• Conduct market analysis to identify opportunities, customer needs, and competitive landscapes.
• Collaborate with cross-functional teams (Product, Sales, Marketing, HR, etc.) to ensure cohesive execution of retail plans.

2-Promotion and Sales Enablement:

• Lead the development of marketing campaigns, sales tools, and collateral to support GTM initiatives.
• Work closely with marketing teams to create compelling messaging, positioning, and go-to-market narratives.
• Train and enable sales force organization with necessary product knowledge, sales strategies, and tools

3- Customer Engagement:

• Define and implement customer engagement strategies to drive adoption and satisfaction.
• Monitor customer feedback and market response to refine GTM strategies as needed.

4-Performance Metrics and Reporting:

• Establish key performance indicators (KPIs) to measure the success of GTM initiatives.
• Regularly report on progress, challenges, and outcomes to senior leadership.
• Analyze data to inform strategic adjustments and optimize future GTM efforts.

5-Training management

• Planning entire sales forces training scheme
• Managing the trainers to sustain the quality and quantity of training

6-Brandshop management

• By area analysis, Planning and executing Brandshop network & strategy
• Managing Brandshop sell out performance and enhance shop capability for better output
• Sustaining LG brand identity with design quideline during new Brandshop opening and maintenance process

7-Team Leadership:

• Build, mentor, and lead a high-performing GTM team, fostering a collaborative and innovative culture.
• Leading Promoter Manager, Promoters, Merchandisers & Trainers to achieve LG sell out profitability and keep LG Market Share in Egypt
• Set clear goals, provide regular feedback, and conduct performance evaluations.
• Attract and retain top talent in the GTM Team

Qualifications& Requirements (Check Essential/Preference)

Relevant experience(s) & Education:

• Bachelor’s degree in Business Administration, Marketing, Engineering, or a related field; MBA or advanced degree preferred
• 8+ years of experience in marketing, sales, product management, or a related field, with at least 3-5 years in a leadership role.

Knowledge and Skills (general and technical)

• Strong strategic thinking and planning abilities.
• Excellent leadership and team management skills.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
• Proven track record in successful product launches and market entry strategies.
• Deep understanding of market dynamics, customer behavior, and competitive analysis.
• Excellent communication and presentation skills.
• Data-driven decision-making capabilities.
• Experience with marketing automation tools, and analytics platforms.

Other requirements

• Must be a team player
• Strong analytical capabilities
• Advanced Excel, Power point skills.
• High Business acumen

Language Requirement

• Fluency in English, Korean is mandatory both spoken and written. (Arabic is a plus not an mandatory)