Head of Brand Acquisitions and Concessions

Head of Brand Acquisition and Concessions - Luxury Retail

About Us

As a leader in luxury retail in the Middle East, Al Tayer Group's retail division, Al Tayer Insignia, hosts a portfolio of some of the world’s best luxury brands in the fashion, jewellery, home, and department store categories. Complementing its position in luxury retail, Al Tayer Insignia has also built new frontiers in lifestyle retail, representing leading brands in the Beauty, Home, Fashion and Hospitality sectors. Our brands include Bloomingdales, Harvey Nichols, Armani, Gymshark and The White Company, to name just a few!

About The Role

The Head of Brand Acquisition and Concessions is strategically critical and high-profile role, who will work closely with the VP Buying and cross functional leadership team to drive the Al Tayer brand acquisition strategy across Fashion, Jewellery and Home. One of the principle objectives of the role is sourcing and executing new franchise partnerships in line with the strategic goals and growth commitments of the Al Tayer retail business as they evolve.

This role will also manage concession partnerships across Al Tayer’s department stores (Harvey Nichols Dubai, Bloomingdale’s Dubai, Bloomingdale’s Kuwait and Bloomingdale’s ecommerce), developing and implementing commercial strategies whilst championing a highly sought after and commercial product offer, engaging customer experiences and leading in-store environments that resonate with the department stores’ clientele.

What You’ll Be Doing

Functional Roles and Responsibilities:

• Sources, reviews and identifies new brand partnership opportunities across Fashion, Jewellery and Home categories.
• Manages the brand acquisition pipeline to ensure opportunities are accurately mapped and developments captured.
• Ensures senior leadership are kept abreast of key developments through clear and concise communication.
• Oversees the creation and pitching of compelling and tailored brand development plans in line with regional (GCC) opportunities and customer demand.
• Manages the agenda for brand principal visits which will typically include brand CEOs and Vice Presidents.
• Conducts mall and store floor walks with principal brands showcasing ATI retail portfolio.
• Works with finance on the delivery of business plans in line with strategic and financial objectives and communicating with relevant stakeholders for alignment.
• Working closely with Legal to manage complex franchise agreement negotiations whilst maintaining clear communication with stakeholders.
• Oversees the end-to-end onboarding of new franchise brands.
• Responsible for concession brands’ sales performance and KPIs within the department stores’ business.
• Provides consistent reporting of performance and highlights weekly opportunities & risks to the cross functional team.
• Manages risks with current partnerships and suggests action orientated plans aligned with Vice President of Buying and internal stakeholders.
• Understands the international market and can assist in forecasting and developing strategies accordingly ensuring the concession business stays relevant and up to date.
• Works closely with key stakeholders to create, adapt, and deliver both short- and long-term goals to ensure each concession gives consistent and tactical support to the wider business objectives.
• Possesses great knowledge of customer trends and shopping behaviors, exploring new opportunities (brands or categories) that could enhance the existing department store portfolio.
• Maintains complete awareness and understanding of the own bought product strategy. Works closely with the Buying team to ensure there is alignment and consistency for the customer.
• Ensures end to end trading of each brand is planned & executed. Works closely with marketing on the delivery of 360 exposure plans, customer activations, window takeovers, in store experiences and inclusion in department store campaigns.
• Ensures a premium level of service and quality is delivered from concession brands in line with store standards.
• Actively builds and sustains strong working relationships with all concession brands and is a principal point of contact.
• Ensures effective working relationships with internal stakeholders cross functionally (commercial, personal shopping, marketing, CRM, legal, Joint Ventures, Projects, Finance and Operations) to support operational and performance needs.
• Negotiates favorable contract terms in line with business objectives and actively ensures contracts are maintained through regular reviews.

Strategic Roles and Responsibilities:

• Manages the brand acquisition pipeline, under the guidance of the leadership team.
• Identifies new partnership opportunities in line with company strategy.
• Aligns with respective brand & concession partners and develops the short- and long-term strategy for each brand alongside the Vice President of Buying
• Develops and collaborates on concession projects to drive performance and KPIs in line with brand positioning.
• Connects the business brand strategy to the commercial KPIs within ATI ensuring we maximize every opportunity to drive sales.