Head of Corporate Communications

Position Summary:

Responsibilities will include devising and implementing the communications strategy that ensures alignment of internal and external communications with business objectives. This plays a key role in shaping the company's public image, driving brand reputation, and managing stakeholder relationships within and outside the industry.

Responsibilities:

Developing Communication Strategy:

• Develop and help implement an integrated communication strategy to support the corporate mission, vision, and business goals.
• Ensuring brand message consistency across all channels. Develop One Intas brand communication strategy on long-term basis.
• Develop a strong communication portfolio – identifying key themes, messages, communicators, and stakeholders to ensure that the right image of Intas is amplified across the right stakeholders and employees.

Internal Communications:

• Develop and execute internal communications programs to keep all staff informed, engaged, and aligned with company goals.
• Apply collaborator skills with the HR and leadership teams, with a focused emphasis on leading communication strategies for organizational changes.
• Promote an atmosphere of transparency and teamwork at every level of the organization.

External Communications:

• Manage media relations: manage and develop a good public image of the company through press releases, media briefings, and interviews.
• Develop industry press, influencer, and other stakeholder relationships.
• Oversee communications plans for product launches, partnerships, and other significant company announcements.
• Spearhead the company's corporate social responsibility programs and communicate its commitment to sustainability, ethics, and healthcare improvement.

Digital and Social Media Communications:

• Provide leadership for digital communication strategies inclusive of social media, website content, and digital campaigns across the Intas Accord network.
• Ensure that all digital communications are ON brand for the company and engage the target audience effectively.

Stakeholder Management:

• Collaborate with Senior Leadership to manage and nourish relationships with investors, regulatory bodies, and other key stakeholders.
• Providing communications support to the CEO and other senior leaders in speech writing, presentations, and public appearances.

Brand and Reputation Management:

• Protect and enhance the reputation of the company in the pharmaceutical market.
• Oversee all branding activities that present the company as an industry leader; this includes content developed for various forms of social media, digital platforms, and external publications.
• Manage the relationship with PR agencies to brief them on how to closely align their work with the communications objectives of the company.

Crisis Communication:

• Put into operation and develop the crisis communication strategies that would ensure at each particular given moment the company is prepared for any eventuality concerning reputational risk.
• Participate as a key corporate spokesperson during crises so any messaging is consistent, clear, and concise.

Qualification and Experience:

Education:

A master's degree in Communications, Public Relations, Journalism, Marketing, or any related field.

Experience:

• 15+ years' experience in corporate communications, public relations, or similar role; pharmaceutical or healthcare communications preferred.
• Proven experience in managing large-scale communications strategies and oversight of internal and external communications.

Skills:

• Leadership and Management: Strong leadership with sound management skills; ability to inspire and lead cross-functional groups.
• Excellent written and verbal communication skills and experience with speech writing, media briefings, and presentations.
• Specialized knowledge of crisis communication and media relations.
• Proficient in digital platforms for communication, including social media and content management systems.