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Head of Performance Marketing

We are seeking an experienced and results-driven Head of Performance Marketing to lead full-funnel, omnichannel marketing for a fast-growing portfolio of premium hospitality brands.

This is a senior leadership role with direct responsibility for revenue growth across paid media, SEO, CRM, conversion optimization, and retention marketing. You will manage a team of marketing specialists and report directly to the CEO.

Requirements

  • 7+ years of experience in performance marketing, growth marketing, or digital marketing leadership
  • Proven track record of scaling revenue through paid media, SEO, CRM, and conversion optimization
  • Strong hands-on experience with Meta Ads, Google Ads, TikTok Ads, and paid search
  • Expertise in email marketing and lifecycle automation using Klaviyo
  • Advanced knowledge of Google Analytics 4 (GA4), Google Tag Manager (GTM), and attribution tracking
  • Experience with landing page optimization and conversion rate optimization (CRO)
  • Demonstrated ability to manage and mentor a team of marketing professionals
  • Strong analytical, strategic, and leadership skills
  • Hospitality, restaurant, or premium consumer brand experience is preferred
  • Excellent English communication and reporting skills
  • Ability to work full-time from 3:00 PM to 12:00 AM (Pakistan Standard Time)

What We Provide

  • Competitive salary of up to PKR 500,000 per month
  • Direct reporting to the CEO
  • Opportunity to lead and scale a high-performing marketing team
  • Fast-paced environment with significant growth potential
  • Clear career progression into a Director-level role
  • Exposure to premium hospitality brands in international markets
  • Shift timings: 3:00 PM to 12:00 AM

Pay: Up to Rs500,000.00 per month

Ability to commute/relocate:

  • Lahore Johar Town: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

  • Have you led a team of marketing specialists? If yes, how many team members did you manage?
  • Describe a campaign or strategy that significantly increased ROAS or revenue.
  • How many years of experience do you have in performance marketing or growth marketing?

Work Location: In person

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