Head - Sales Development

We’re Hiring!

Position: Head - Sales Development, Consumer Care Division (CCD)

Location: Kolkata

Industry: FMCG

Reporting to : President Sales, Consumer Care Division (CCD)

We are looking for a strategic and forward-thinking sales leader to spearhead sales development for our Consumer Care Division at the national level. This role will be pivotal in shaping go-to-market strategies, driving sales transformation, and enabling sales excellence to strengthen our market leadership and accelerate growth.

Your responsibilities will include :

Sales Development Strategy

• Develop and execute short- and long-term sales development strategies to achieve national growth objectives.
• Create and implement future-ready GTM models to enhance reach, penetration, and in-store presence in a cost-efficient manner.
• Monitor sales development budgets, ensuring cost efficiency in GTM rollout, sales automation, and capability development initiatives.

Sales Process Improvement & Transformation

• Leverage analytics to drive transformation projects in assortment optimization, spend effectiveness, and process innovation.
• Lead deployment of sales automation tools (SFA), handheld devices, and IT-enabled solutions to modernize processes and enhance productivity.
• Oversee execution of national/regional projects in collaboration with Regional Heads, ensuring timely delivery and measurable impact.

Driving Sales Excellence

• Formulate and monitor GTM strategies for both urban and rural markets to maximize distribution and outlet coverage.
• Recommend and guide Trade Engagement Programs to strengthen partnerships and business outcomes.
• Ensure best-in-class in-store execution and innovation funneling based on shopper insights.
• Consolidate and analyze business intelligence reports to support strategic decision-making.

Sales Force Capability Development

• Recruit and develop top talent within the sales function, ensuring a high-performing and motivated workforce.
• Launch and manage training, retention, and recognition programs to enhance productivity and performance.
• Design effective sales incentive structures aligned with KPIs and organizational goals.
• Track performance metrics across zones, driving accountability and results.

What we are looking for:

• 15–20 years of experience in FMCG/FMCD sales, with proven expertise in sales development, GTM strategy, and capability building.
• Strong background in consumer care/personal care divisions preferred.
• Proficiency in sales process automation, analytics, demand planning, and channel development.
• MBA/PGDM in Sales & Marketing.

What will make you successful?

• Strategic mindset with deep expertise in sales transformation and GTM design.
• Strong analytical thinking with the ability to leverage data for business insights.
• Excellent leadership and stakeholder management skills across functions and geographies.
• Commercial acumen with a results-driven and innovative approach.
• Ability to build high-performance teams and foster a culture of capability enhancement.