HORECA Sales Specialist – Dairy & Ice Cream Distribution

About the Role

We are looking for an experienced HORECA Sales Specialist to strengthen our distribution team. The right candidate will bring strong existing relationships in the HORECA sector, including cafeteria chains, restaurants, hotels, and catering companies. They should also have good knowledge of tendering and purchasing processes of large catering companies and proven experience in Dairy, Ice Cream, or FMCG products. This role also involves providing on-the-job training to van salesmen and guiding them to improve market execution.

Key Responsibilities

• Manage and grow business with HORECA key accounts, including cafeteria chains, hotels, catering companies, and large restaurants.
• Actively pursue new customer opportunities and promote the full product range.
• Build and maintain strong, long-term relationships with purchase managers and decision makers.
• Track tenders, bulk purchasing patterns, and institutional sales opportunities.
• Support distribution in retail and smaller cafeteria outlets as required.
• Provide on-the-job training and coaching to van salesmen for improved sales execution.
• Achieve sales targets and ensure smooth collections.

Requirements

• Valid UAE Driving License (Manual preferred).
• Minimum 3–5 years of experience in HORECA / FMCG sales.
• Strong existing network with HORECA purchase managers, including cafeteria chains.
• Familiarity with tendering and purchasing procedures of catering companies and hotels.
• Good communication skills in English, Hindi/Urdu, or Malayalam (Arabic is a plus).
• Experience in mentoring or training sales staff is an advantage.

What We Offer

• Attractive Salary + Commission + Incentives.
• Visa & Accommodation provided by the company.
• Fast-track growth opportunities into senior sales and key account management roles.

Job Types: Full-time, Permanent

Pay: AED4,000.00 - AED5,500.00 per month